Every website must have good navigational structure. By having a good navigational structure, your site will rank higher in the search engine. Your visitors will enjoy browsing the pages if the site has good navigation.
To have good navigational structure, the pages on the site should be linked with each other. If the pages are not linked together, it will be difficult for the search engine to crawl the site. Even if you social bookmark every single page on your website, the search engine will never index them. Most of the time, the search engine will index the homepage if the site does not have good navigational structure. The links displayed on the page should be related to the topic. For example, you can include a link about how to train your dog to sit on a page those talks about how to train your dog to obey you.
You can put the links on a place where people can see. It is important that the links are positioned on a place where people can see. If the content is long, you can position the link on the left, right or top side. The page should not have too much inbound links. It is recommended that you don’t put more than 40 links on the page. Putting too many inbound links on the page will get your site banned. You should use anchor text for the links. The anchor text should be the same as the title of the page. The anchor text and the title of the destination page should be optimized with keywords.
After you have launched your site, you should check for broken links. Sometimes, you will make mistake and assign an invalid link in the document. By checking your site for broken link, you will be able to ensure that your site is free from broken links. It is important that your site is free from broken links so that the search engine can easily crawl your site. When a link is invalid, the search engine is unable to access it. Broken link problem is usually faced by a site that is made by handcoding or through web development software such as Dreamweaver. Websites that use CMS system seldom have broken link problem because the URLs are automatically created by the system. The broken link checker will reveal the invalid URL that is not reachable by the visitors. After that, you can make changes to the URL so that it becomes accessible again.
The pages should not be buried under more than 3 categories. If the visitor has to click more than 3 times to reach a page, it means your site is poorly optimized. The page should be reachable within 1 click. In this way, it prevents the browser from having to keep loading. It saves the visitor time and enables him to browse the page faster. If your visitor has to click too many times to reach a page, he will probably quit the site and never comes back. Therefore, if you want returning visitors, you must make sure the page is reachable within a minimal number of clicks.
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Mascar Rooney is the author of this article on directory submission .
Mascar Rooney is the author of this article on social bookmarking .