Lead brokers from all over the place will give you outstanding prices on leads, they will tell you that the leads have been collected the same day and are ready to be called. However you don't need to both with them if you want to see your mlm business grow. Let me share with you the simple truths about why purchasing leads doesn't work.
You Didn't Create The Lead
The broker may end up telling you that the leads are a perfect fit for your target market, however they are still not worth your time. This is simply because the leads opted-in to someone else's website and not yours. In this fashion, you are not positioning yourself as the expect in front of your potential prospect. Yours will know that they have been generated through another means than your own and will not want to talk to you. This is the primary reason why leads from brokers should never be bought
You Will Get Very Low Closing Rates
It's irrelevant if you can close well, sell well and pitch your product properly. Your closing rates just won't be the same as with leads obtained in another manner. You see the lead was obtained in result of someone who subscribed to a newsletter, a website or another method, however, they did not respond to YOUR offer. The highest quality leads are those that respond to your offer directly. This accelerates your sponsor rate as opposed to waisting time with useless bought leads
Purchased Leads Are Recycled
Don't believe a broker when he tells you that no one else has called the lead list. Have you ever received telemarketing calls for the same product or offer but by different companies? The simple explanation for this is because lead brokers sold the same list to many companies. If a lead broker tells you that the leads have been generated today or yesterday, just know that that still doesn't mean they weren't called tons of times already. When you generate the leads yourself, the list is worth it's weight in gold because you only have had possession of it.
Lead Lists Are So Costly
It doesn't matter if you purchase mlm leads in collection sets or in bulk orders, either way you are over paying. I have an effective online marketing solution that can generate as many as 20 leads per day for my target market. It is also a consistent stream of leads every single day. Did you know that a lot of network marketers spend more than they make on just the lead lists themselves? They don't even break even afterwards.
Do yourself a favour and stop buying mlm leads and waisting your time in calling them. If you want to generate upwards of 30 leads every single day, start branding and positioning yourself today. That is the power of attraction marketing.
Author Resource:
Hector Forning is a network marketing coach that shows people how to take their MLM business online. He has been training people for years and has helped many to generate a sustainble income in their business. He suggests to not free mlm leads as they yeild a poor ROI. For more information on online marketing techniques and lead generation, you can visit Dorian Renzi
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