While you do have a lot of freedom when it comes to creating table tents, there are still a few things you should definitely not do. In most cases, it is good to learn from the experts about this. They already made these creative mistakes with their table tent cards. So let me start enlightening you and some of the major creative steps that you should definitely NOT do with your table tents. Let me list down five of the major ones below experts would want you to know.
• Making them in black and white – Firstly, and very crucially, you should never ever print your table tents in black and white. I know that this may look like a cheap and easy way to print your table tents, but the truth is, it is a waste of money. Table tents are supposed to be printed always in full color so that the food, drinks or other products and services printed in them can be easily and powerfully advertised. Without that color you can never really convince people that your products are as good as you are telling them to be. They need to see it in color for them to start believe. So never make those table tent cards in black and white.
• Making them big – Another thing that you should avoid when making your colored table tents is to make them big. Size may matter in many types of printed promotions, but in terms of custom table tents, you need to take into account the size table that those prints will be placed in. You will not want to print table tents that occupy 1/4th of the available space. Your customers will have a hard time eating or drinking. So while bigger is better, for table tents, this is not so. Never make them too big.
• Making them move – Another big mistake that experts have already tried and failed at are moving table tents. While the idea of a moving or even electronic table tent promoting products may sound promising, it is actually just more of a distraction for people eating or drinking. In fact, these moving table tents might cause little accents at the table that no one really like. So try to resist the temptation to use moving table tents. Table tent cards and simple paper table tents are often enough to do the job, you just need to design them to be more noticeable.
• Making them fixed – Now, while moving table tents are a no-no, printing color table tents that absolutely can be changed or configured is also a big mistake. By making simple fixed table tents, you basically fix yourself with one type of promotional table tent material after another.
The best way to really make your table tents more useful is to make them variable. For example, you can make flip over table tents which you can change easily depending on the time. You can feature the right products in the morning, and then change them at night to feature products that are more popular at night time. This gives you a lot more options in marketing through your table tents, making the all the more worth it to print.
So never just print fixed printed table tents. Try to print the ones that can easily be customized such as those table tent cards, or those flip over, two sided table tents.
• Making them cheaply – Finally, never print your color table tents cheaply. Cheap table tents are often made of cheap and easily damaged material. This means that those cheap style table tents will more likely to be easily damaged, making them look haggard and unappealing. You will never be able to sell things effectively like this. That is why it is best to spend decently in table tent printing to help them do their work well.
So those are the things that you should not do with your table tents. The experts have already tried these and learned from these mistakes. Make sure that you learn from these items too.
Author Resource:
Troy Duff works as a businessman and currently runs a printing company that offers table tent cards , banners, magazines, flyers, door hangers, catalogs, table tents , presentation folders, print newsletters, custom printer and other printed ads.