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The Advantages of Using Video to Communicate Workplace Safety



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By : Clementine Robertson    99 or more times read
Submitted 2011-01-09 21:47:54
Additional than ever before, occupational health and safety has become a major priority in virtually each Australian workplace. It has become the mantra for several government-advertising campaigns that "every employee has the right to come home safely" and how " it's the responsibility of each employers and staff to ensure a secure workplace".
Organisations must, by law, ensure that their employees are adequately trained to perform at their job in the safest approach possible and that specific occupational health and safety policies are adhered to. Relying on the organisation, the employees concerned, the information that is to be communicated, there's a multitude of different communication pathways which will be taken to deliver a message of workplace safety. It can be as simple as an OHS trainer standing in front of a group, or perhaps a cluster discussion, or role play. Technology like powerpoint, video or e-learning programs can be used as either the main coaching tool or as an aid to bolster the spoken message.
Unfortunately, a subject like workplace safety will quite often fall on deaf ears. For some individuals, the thought of discussing manual handling risks or reporting close to misses with a manager or colleagues would be about as exciting as watching paint dry. In many cases, it might take a serious injury or fatality, to ultimately alter the mindset of an individual or maybe the culture of an organisation.
However, incorporating video into a coaching session on safety can give a range of benefits. These embrace:
1. Continuity of the message - Whether or not it's the induction of latest workers, or conducting refresher training for existing staff, using video to deliver the message will guarantee that every trainee receives specifically the identical message, the identical way. That method everybody is on the "same page", that is a vital component to an organisation's ability to to accommodates legislation and achieve a health and safe environment.
2. A image tells a thousand words. In most instances, video will deliver a message so much a lot of efficiently and effectively than the spoken word alone, especially when trying to describe a specific action or technique. Time could be a precious commodity nowadays. Any chance to communicate a message a lot of efficiently will continually have a positive effect on the workplace.
3. Most importantly, video does an excellent job of conveying emotion. If the intention is to send home a message of great importance, the power to tap into individuals's emotions will be an wonderful strategy. A message or idea is additional doubtless to be remembered if it's impact. As witnessed currently on many TV advertising campaigns - whether it's for safety at work, anti smoking, or safe driving - "shock worth" is an approach used to not solely guarantee the audience receives the message, but it sneaks its approach into their subconscious.
While video enjoys a range of benefits in communicating safety, it's still important to understand the audience and the actual content of the video itself. Is it relevant? Will it connect with the target market? Does it suit the remainder of the coaching/course material? Will it sell the message?
If you'll be able to manufacture or notice a video that ticks all these boxes, we suggest you have just found yourself and your workplace a nice investment!

Author Resource:

Jeff Patterson has been writing articles online for nearly 2 years now. Not only does this author specialize in Workplace Communication, you can also check out his latest website about


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