The first thing helped me wonder about Ford's newborn in the market was its name. Well, names of cars and bikes made me always wonder about their reason of being. For example Fiesta, meaning festivity or joy, has a purpose behind its choice. Might be ford desired to attribute a sense of festivity or enjoyment with it. It's hinglish slogan states as "Go Fida!" which completes the meaning, too.
Figo is an Italian expression which describes exactly what is 'wow' and attractive. Ford appears to be in love with alliteration post success of Ford Festiva, Fiesta and Fusion. Figo fills the position missing in Ford's catalogue in India by launching an automobile full of high end features and funky colors but nonetheless is not heavy for pocket of middle-class consumer class.
Kamal and that i were on our way to catch Toyota's most talked Q Revolution exhibition. Then this funky colored car standing away from showroom opposite to Bowering Institute grabbed our attention. We chose to put Toyotas on hold and provide a shot to this one. One honest thing about Figo, you simply cant neglected. The makers did not attempt to differ compared to lot, but they have succeeded for making it stand out in the crowd. Stimulating colours, appealing inside and up-to-date shaped body makes one stop and stare without a doubt.
Figo comes complete with couple of 'first in the segment' features. For example, it has biggest boot space when compared with other cars in the segment. And it is quite visible, you don't need an evidence to prove it. Smartly designed structure enables you to keep much more luggage than any other car. Figo dares introducing couple of leading edge features, too. E.g. Volume control for the stereo system per the rise in acceleration (More you speed it up, you don't reach hear to your favorite track, actually!). The smart key which includes the package, allows you to control all four doors or driver's gate in simultaneously.
Figo's patrol engine is a 1.2L one with 70 BHP power at 6250 rpm. The most torque for this one is 104 Nm at 4000rpm. The diesel version has a 1.4L capacity which pumps out 68bhp of maximum power at 4000rpm and 160Nm of maximum torque at 2000rpm.
Figo is 3795mm long, 1680mm wider and 1427mm taller. The size qualifies the Figo for small car excise duty. Ford claims the Figo features longest wheelbase in the class - 2489mm. All of the three variants of Figo is equipped with 14? x 5.5? steel wheels (no alloys even for top end variant). Figo runs on 175/65R14 radial tyres (both front and rear). Figo uses disc brakes in front and drum brakes in the rear. The suspension in front may be the common Mcpherson strut and also at the rear is the twist beam one. 45 litres gas tank could ensure a longer driving range for Figo customers.
The excellent cabin and boot space can surely lure the customers and something single knob to regulate both side view mirrors adds an additional gist into it.
Judgement:
Kamal had a test drive of Figo Diesel which showed one thing for sure it has irresistible handling on the highway. Though the response time was delayed than other cars like Swift, it ran smoother than these. One of the things could cause inconvenience towards the habitual drivers, i.e. Indicators about the left side from the wheel. One needs to get accustomed to it for sure. One more thing lacks may be the power window for rear doors. It's not possible to obtain them in any way because of the collision with wheel arch.
Figo is a good deal because of its cost.
Author Resource:
Test Drive Ford Figo and get a feel of how the car is for yourself. I've done my best reviewing its performance, now its your turn. How do you feel after your Ford Figo Test Drive?