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Using Content Networks To Improve PPC Results



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By : Michael Fleischner    99 or more times read
Submitted 2009-10-24 09:32:03
If you're looking for help with pay per click marketing for content networks, you'll have to look long and hard. The reality is that few marketers have had success with with advertising on the content network. Moreover, fewer have published information about what they've learned. Don't get discouraged though because succeeding with Google's content network is now possible.

Much of the available information online comes from pay per click gurus who have extensive experience with pay per click marketing. The reality is that these folks have tried and failed on a large scale. They now share this information but at a significant cost. The end result is that most online marketers abandon pay per click altogether and just focus on search.

Many people are making money today on Google's content network thanks to the help of new resources and information. As more online marketing professionals have been using pay-per-click and working to enhance the overall quality of their campaigns, they've been turning to Content Network advertising in large numbers. As they learn, they share their information and improve the overall interest in making money with content.

In recent months, more PPC guru's have been revealing their most effective techniques for generating a positive ROI form their content network campaigns. The first strategy that I've found is the grouping of related keywords. The most effective grouping is between thirty and fifty related keywords per Adgroup. By grouping related keywords in this number, Google can better target your ads throughout their content network. This results in a higher quality score which provides significant benefits.

You can now find a number of online tools to help you improve your content network marketing. The most popular tool for Content related PPC is called Content Bully. There's a small handful of other tools available but because so few people have done well withmarketing on Google's Content Network, content specific PPC resources haven't been created.

By using powerful online tools to evaluate the effectiveness of current content network activity, online marketers can quickly evaluate what's working and what isn't. They can redirect their spend to those keywords, ads, and campaigns that are producing positive results. What separate's the most successful online marketers from those who fail is how they spend their time. Eliminate the time spent finding highly profitable content network campaigns and focus on implementation if you want to produce positive results.

In addition to finding profitable campaigns, informational tools can help you determine which affiliate products might do well on the Content Network. In general, the most popular products that have broad appeal do well. This is sometimes due to the amount of content being published related to that particular niche or product category.

Once you've had an opportunity to research the best practices associated with PPC marketing on content related networks, consider using software or informational products to help generate profitable results. This can be done easily as there are a variety of products available online and free downloads. Consider using a web based tool to reduce your workload and improve results. You'll need to scale your efforts if you want to succeed.

Author Resource:

Do you want to begin generating profitable Google content network campaigns within minutes? Can you say Content Bully ? Download today's number one PPC content network tool absolutely free by reading our Content Bully Review .

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