As the technology advances the expectations of the clients from the web designer also increases. This is mainly because of competition and up gradation in the knowledge of the client. The client unlike the clients of yesteryears prepares himself/herself through going through different websites and talking with other web designers. It is obvious that the web designer can strike a deal with these prospective clients if and only if he/she is able to satisfactorily answer their queries and proves himself/herself to be the best service provider.
Some of the aspects that the prospective clients want the web designer to know are as follows.
Technicalities:
There are different coding languages that can be used for web design. Some of the prominent coding languages are PHP, CSS3 and JavaScript.
PHP:
PHP is one of the most popular web design language. This is because it makes the process of web designing quite simple. The clients of a web designer hail from different backgrounds and their needs are quite different from each other. Some needs such as galleries of products and contact forms are most common among the clients. The clients want the web designer to know PHP so that the galleries can be designed to be lightweight and the management of the contact form becomes easy. Without PHP most of the web designing could become very difficult and nearly impossible.
JavaScript:
Day by day, the effects of JavaScript are becoming obvious because it makes the web design bother efficient and effective. The quality of the web design is greatly improved by the use of the JavaScript. The difficult coding can be made simple and easy by using JavaScript Framework. The needs of the client can be best served through using any of the JavaScript frameworks that are available in plenty. As far as clients are concerned, it is not the framework that matters, but what matters most is the final effect of the website on the visitor and his/her conversion to buyer.
CSS3:
As the client becomes technologically literate, he/she realizes the advantages of CSS3. CSS3 is known by some to be not compatible with the Internet Explorer but if the clients of the website are using Mozilla Firefox or Google Chrome then CSS3 can be very handy and effective. Rounded corners can be created and shadowing can be done with the help of CSS3. In this situation CSS3 can save a lot of time too. The use of this language offers a bit of flexibility to the client especially at recreating of the rounded corners.
Content:
After technology comes the content. There are two types of content; one is text and the other is visual. The illustrations and graphics are vital for any web design. The designer should know which illustration or graphic needs to be used because the website needs to be user friendly as well as search engine friendly. Usually the illustrations add weight to the website and decrease the downloading speed.
Creativity:
The web designer needs to be very creative to make the web design appealing and interactive with the visitor. The design of the logo should be unique and able to convey something substantial about the business.