Article marketing for newbies isn t as hard as many people think. Just like anything new, you need to know some of the important strategies that will make you successful. Using articles to promote a website or products is a great way to make some extra money. Here are three of the most important strategies for article marketing for newbies. These strategies are proper keyword research, high quality content, and a persuasive resource box. If you can combine these three strategies into your articles, then you will have a better chance at getting people to click through to your website or to the products you are promoting.
The first article marketing for newbies strategy is proper keyword research. For any marketer to be successful online keyword research is extremely important. If you are going to write articles promoting your website or products then you need to find keywords that people are looking for that have a high search volume and low competition.
Finding keywords like these takes time but is crucial for the success of your marketing campaign. You should look for long tail keywords (EX: German Shepherd crate training). Finding long tail keywords like these are going to give you lower competition words than just a single or two word phrase.
How I find long tailed keywords? You can use either the Google or Yahoo search engines to perform these searches. Simply type in your phrase into a search engine bar with quotation marks around your phrase. Once you hit enter this will bring up all of the competing web pages with this particular phrase. The number of results will tell you what type of competition this keyword phrase has. A good rule of thumb is if there are less than 20,000 competing results then this keyword has low competition.
The second strategy article marketing for newbies should know its content. The content of your articles is important. This is what you are going to use to help drive traffic to your website or product. People reading your article are going to want great content. They are looking for answers to questions they have or just looking for information in general.
So what is high quality content. High quality content is giving your reader exactly what he or she needs. The content should directly relate to the title of your article and address problems or concerns. When writing high quality content you want to make a connection with the reader so they know that you have gone through the same experiences they have. This creates trust! A high quality article is going to be between 450 to 750 words in length. You should also make sure your article is broken into several paragraphs which will help the reader scan for specific information.
The final strategy in article marketing for newbies is the resource box. The resource box is where you are going to be able to sell your website or product to the reader. Your goal as an article writer is to get the reader to click through to your website or product. The research box should have at least two links that take them to your website or product. One link should be anchored text and the other should be the actual physical website address.
Your resource box needs to cause an emotional reaction or connection with the reader. This type of connection will draw on the reader s emotions and will more likely cause them to click on one of the links.
Article marketing for newbies isn t as hard as many people think. Using these three simple strategies is going to help you with your article marketing campaigns. You will enjoy more successful and profitable campaigns by simply applying these few strategies.
Author Resource:
Brandon is an article marketer and a member of the Wealthy Affiliate University. He has been writing articles promoting other products and making extra money doing this for over 2 years. See where Brandon learned his article marketing skills at: http://www.InsideTheWealthyAffiliate.com
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