Search engine optimization or commonly called SEO is very important to any web marketers. The higher you rank on the search engines, the more traffic you will receive, the more sales you will haveon your website. Getting a large amount of natural(organic) traffic is excellent because it cost you nothing! This type of traffic keeps coming and increase both your click revenu and sales.
This article outlines some of the essential SEO that any internet marketer needs to know about. Many people try to do some Search engine optimization for their websites but fail to get results simply because they do not make their Search engine optimization strategies effective.
-The number one rule is to check for a good domain name, how to do that?
You will need to first go in Google and query the market you are look at, then your next task will be to check out he competitors and find out how many backlinks they have pointing to their site.
Find out the PR or Google rank of your competitors is very important, the higher it is, the harder it will be for you to go to the top.
Spend some time researching on keywords and phrases. Use keyword research tools such as Wordtracker to find the best key words and phrases for your niche. Make sure that you use precise keywords which your potential customers would use while searching for information on the internet.
Next, you need good and fresh content on your website, to not use flash intro! Using flash intro on your front page kills your Search engine optimization, you will need instead a good text with h1-h2-h3-h4 tags and a bit of css behing to keep all the ""h" tags to the same character size.
It is important that you use your keywords and phrases in designing and categorizing your website or blog. Whatever products or services that your offer on your website for your niche, use your best keywords as this will help you to make your website show up on search engines for these keywords. It's also important that you make sure that the design and layout of your website makes it easy for search engines to index your content.
Exchange link with relevant websites which have (if possible) a higher PR than you. If you are for example PR 1, try to find out an exchange with a PR 2 or more.
Use your keywords in the internal text links on your websites because this can also help to increase your ranking on search engines.All your web pages must have your keywords or phrases because search engines will pick these up first.
Following simple SEO rules can really increase your Global ranking, click revnues, banner exchange and ad space sale. If you do not have the technical knowledge or patience to do this kind of work, some businesses can always offer some cheap search engine optimization.
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