Having your own jewelry business can be both exciting and rewarding, but like any business, you have to do things properly to succeed, and one of the most important things to be on top, next to finding a great jewelry wholesaler, is finding all the right accessories for your business. Here are 5 of the most important must haves to make a true success of your business.
1. Your Business Card is one of the first investments you should make. Repeat customers are the lifeblood of any business, and it will be hard for customers to make subsequent connections with you if they don’t have a way to contact you. Business cards don’t have to be expensive, and you can even make them yourself with supplies from the business supply store. Be sure to include all important information on the card such as both cell and land lines as well as a current email address. Consider printing a small brochure or pamphlet to describe your business and service, and include the same information there as you put on your business card. Some people like to consider promotional items such as calendars and magnets when getting other printing done, but these things can get costly so they may be a consideration for a later date.
2. Display cards for earrings and pendants are an absolute must to keep your pieces organized and in good shape. Hang tags will be valuable for bracelets and other pieces that aren’t displayed on a card.
3. Gift boxes for your jewelry are the next important item to consider. If your jewelry wholesaler doesn’t supply these, you will have to source them at a packaging or gift wrap wholesaler. Be sure to consider all the sizes you need for the different pieces you sell. If the boxes don’t come with an inner liner you will have to put that in as well.
4. Once your customers have made a purchase, you will need take home packaging for their items. Many jewelry sellers like to place the gift boxes into a velvet or fabric pouch of some sort. These provide a little extra protection for the items while in transit. Small gift bags are also a necessary investment and these can often be custom printed with your business logo for an extra personal touch. They should be available as well from your packaging wholesaler.
5. Something else to consider for your jewelry business is gift certificates for your shop. Many of your customers will want to give the gift of jewelry but they like to let the recipient choose for themselves. Gift certificates can really increase your business from clients who prefer this kind of shopping. Like business cards, you can buy blank gift certificates for your stationery or business supply store. These can then be filled out by hand or printed off on your computer.
So, choosing beautiful pieces to sell is only the half of it. Make sure you are well stocked with the right supplies and your jewelry business will be a big hit!
If you liked this article, tell all your friends about it. They’ll thank you for it. If you have a blog or website, you can link to it or even post it to your own site (don’t forget to mention www.paradisojewelry.com as the original source).
Author Resource:
Alison Takvorian writes articles for Paradiso Jewelry, a leading jewelry wholesaler in Los Angeles. Paradiso Jewelry offers unique and elegant jewelry for distributors at amazing wholesale prices. Find out how you can become a distributor at http://www.paradisojewelry.com
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