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Improve Website Traffic by Increasing Your Crawl Rate



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By : Paul Larsky    29 or more times read
Submitted 2011-05-03 11:55:26
The crawl rate of your website is how often Google tends to visit your site and crawls all the pages. Many different factors impact the crawl rates for any given website. The one thing you need to completely understand is that it may not seem like much to get your website crawled often but it can have a direct impact on how quickly your site is indexed, ranked, and how much traffic you receive - it's very important. What are some of the benefits of a higher crawl rate? The answer is more exposure - the higher number of times Google sends it's spiders/bots to your site, the more often your pages get indexed and ranked.

The following article tries to explain how you too can boost your crawl rate and make your site more appealing to Google.

Take a little extra time to properly optimize any images that are on your site. Images that aren't optimized usually aren't good for the overall performance of your site in the search engines. This can mean your website will have a dismal search engine crawl rate. How do you do this? You can do many things to optimize images like placing keywords in the name of the file, resizing images properly, and using captions that are designed to appeal to search engine crawlers.

This isn't terribly difficult work to do but it can have a profound impact on your bottom line by gaining you much more attention from search engine spiders.

Stay away from techniques for SEO that are known as "blackhat." That's all she wrote on that. Ethical search engine optimization is far more greater than any blackhat SEO method out there. The results of going blackhat can be severe and end up forcing you to start over and rebuild from scratch because you could potential ruin your relationship with Google. It's true that you could enjoy a few temporary benefits with these tactics but they are neither sustainable nor worth the risks.

In the end, crawl rates will be extremely slow because these tactics are not appealing to search engines. Some of the common tactics that are considered blackhat include keyword stuffing, invisible text, and creating doorway pages. If you're really interested in making the most of your site's crawl rates make sure that you're practicing proper SEO and giving your audience excellent and informative content.

The major search engines deeply dislike plagiarized material so avoid it on your site. They do, and so does Google - no prizes for guessing! But it's best to go one step further and not even reuse content from other sources - even if they are yours - so that your website content is completely unique. Google will often show its displeasure at sites that display duplicate content by lowering their search engine rankings. With recent changes in the algorithm at Google there have been harsher consequences for sites that are using "rehashed" or copied content. Go one step further though and be sure that you're using content that adds value to your site in addition to being unique and original. Finally, remember that steady streams of content will also bring more frequent visitors from spiders while improving your overall page rank. These steps will help you work wonders on your website for attracting Google spiders. Once you get started with these steps you'll find that it's not really all that hard.


Author Resource:

Paul is a prolific article writer with well over 5 years writing practical experience. Paul is also a keen bodybuilder with over two decades training practical experience. He has passion for assisting those starting in the sport. You should definitely take a look at his other top rated site, Bowflex Dumbbells , http://www.dumbbellsetguide.com

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