When venturing into a new business you may have the ideas but not necessarily the budget to support those ideas. An economist once said that demand is something that needs to be created. So in order to create demand for your product you need to market it properly. Advertising plays a key factor when setting up a new business. You need to promote your business n the right manner to make the fullest of your budget.
You can begin with a press release as a part of your advertisement campaign. The press release can contain extracts from your life, your journey so far, your business, its inauguration, you products, any special offers etc. it must be interesting and captivating. Add a personal touch to it without making it look like another advertisement. You can then pass it on to the local newspapers and even publish it online.
Internet is the best way of communication. So websites are also a lucrative option. Today generally when people decide to buy something, the first thing they do is search online about it. As you are a newbie, there is no point wasting money in domain and all. Instead you can use the free templates and hosting services offered by many companies. No doubt that a professionally built site is more beneficial for your business but a free one can also do in the beginning. Once you are done with your website, you can search for places to market it.
You can also join forums related to your business and product. But you need to be patient. You just can't go and blabber about your product in your first post. You need to make a few discussions so that people get interested in reading what you write. Once you have enough audience you can start advertising. If you think that you do not have the time for making posts and other stuff you can choose blogs over forums. You can either use other blogs for promotion or can even start your own blog. But remember to make a thorough research before making any post.
You can also use the local media if you are not that tech savvy. You can advertise through flyers. You can setup billboards. You can also advertise on radio and television. One media that people often ignore is the cell phone. The cell phone users are almost 5 times the internet users. You can text everybody about your new business and services.
![[Valid RSS feed]](http://www.look4articles.com/images/icon_Rss.png "XML Feed For RSS"){kind=icon}
Category Rss Feed
Print This Article
Add To Favorites
![[Valid RSS feed]](http://www.look4articles.com/images/rss.jpg "XML Feed For RSS")