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Solid Email Marketing Tips If You're New To IM



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By : Jaime Petersan    29 or more times read
Submitted 2011-06-27 07:12:24
Email marketing can be just as profitable today as it was years ago, even though it's not quite as easy as in the beginning. There have been many developments in the online world in the past few years, but the power of email has been unchanged. There's no doubt whatsoever that you can make excellent money from your email list, but you need to have done some things right before that happens. What follows is a discussion of some tips you can use in your email marketing for better responses.

The most irritating factor about many promotional emails, newsletters, ezine, etc. is that they don't offer their subscribers an easy way to unsubscribe from their list.

Perhaps they erroneously believe that providing an unsubscribe link will reduce their list size. If a list marketer sends out good content that helps people, then the odds are that the overwhelming numbers will not leave that list. And according to the growing rules and regulations in the email marketing world, it's really important to give your subscriber a link to unsubscribe. Also, the unsubscribe link must take them to a web page where they can immediately unsubscribe. One approach that some marketers use is the double opt-in because they think only those who are serious will subscribe. Another important aspect to email marketing is having a good click through rate. If your emails are too crowded with distractions such as graphics, banners or even lots of text, your subscribers may not notice the links you want them to click on. This, of course, will reduce the number of click throughs and therefore sales. While some people use banners, recent research suggests that links that are bold and that use the color blue are the ones people most easily identify as links. This tactic of underlining your links and using blue can increase your click throughs. This makes it stand out to readers as a link, and you will get more website visitors this way.

You'll want to shoot your emails out at the exact times so that your prospects will look forward to reading them. So whenever you do a mail-out, it has to be on the same day and the same time. Therefore, if Tuesday the fifth is your day, stick with that all the time. Your list will look at their inboxes and will eagerly anticipate your email because it's always sent at that time. That means they will look forward to what you have to tell them, and they will also want to hear about anything you may be offering. Along with that, you just need to keep your tone and the look of your emails the same and then send them as often as you can.

No matter what, it will pay for you to do more research and keep learning about marketing and email marketing. Keeping your knowledge up to date is crucial for online marketers.

Author Resource:

Jaime Petersan is a freelance contributor for ModernWarfare2Multiplayer.com. For more articles by Jaime, please visit these links: cod black ops team deathmatch cheats , callofduty-online-cheats dot t k


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