The second most used online marketing device, next to Facebook, has to be Twitter. Actually, most businesses combine the two alongside one another. But how do you make the most of 140 characters? Each and every character has to take into account a letter, number, space or symbol. These queries that have to be answered is only the beginning. Placing Twitter to work for you will need a social media marketing strategy by you.
1. Deliver Variety - 140 characters may seem few but there's more to it than that. You will find a variety of Twitter add ons that you can install or sign up to have longer tweets, tweets with shortened links, pictures or videos in them. You will find just so many options now to supply your marketing strategy than just words.
2. Become Personal - Along with these other services, you will find also web sites that allow you to semi-automate Twitter the way you like. Your tweets can be planned at a specific time and date in the future. Automation of individual messages could even be done through these web sites. You will give off an air of distance from your followers if you're not watchful in enhancing these services.
3. Keep Authority - Your authority as a company owner also needs to be maintained other than the individual connection to your followers. Followers will probably be looking to you for answers in the event you instill that atmosphere of knowledge and expertise with your tweets.
4. Use Retweets - You'll further expand your network to a much bigger audience in the event you make use of the retweeting feature. Your followers will see you as a people-person kind of business and will devote more time to you, in turn.
![[Valid RSS feed]](http://www.look4articles.com/images/icon_Rss.png "XML Feed For RSS"){kind=icon}
Category Rss Feed
Print This Article
Add To Favorites
![[Valid RSS feed]](http://www.look4articles.com/images/rss.jpg "XML Feed For RSS")