Carnivals arent for fun rides anymore. The looks and set-up evolved from “choo-choo†trains to mini-malls. While the kids are enjoying the breath-taking rides, elders can go around and have some good buys from the carnival shops. These arent all food. What carnivals have now are anything that you can see in the midtown malls. Today, themed carnivals have themed shops too that will definitely attract the visitors to purchase. If you are considering a venture into this kind of business, here are some tips that may help you succeed:
1. Know your customers. Remember that this is a business where sales matters. Its not always what you want to sell but it is more of what your customers will look for. Do your research. Ask the carnival owner and sellers from other carnival shops.
2. Plan how you will execute selling. Carnivals are most of the time seasonal. Seldom that we see carnivals opened all-year round. So if youre building your carnival shop into one of these seasonal carnivals, dont forget to do your math. Dont be overwhelmed with excitement. If you do, you will more likely to have overstock of goods. Also, if you are on a seasonal carnival shop, avoid selling perishable goods.
3. If most are seasonal carnivals, there are also carnivals serving people all-year round. Some call them themed carnival parks. Since these operate all year round, get ready for a higher space rent for your carnival shop. Definitely though, the carnival management will offer you discounts and packages if you will be renting for long.
4. All year-round carnival will enable you to display wide array of goods into your carnival shop. One good technique is to have a themed shop too. You pattern the goods with the months. Lets say its the month of February, then it would be nice if customers will see hearts, cupids, roses,and other valentine related goods. During month of May its mothers day, June is fathers day, December is Christmas, and so on. Dont let your mind run out of options so you will be able to attract more customers.
5. Even carnival shops have competitive set-up. Your goods may be the same as the stall beside you. So what would you do? Add drama to the shop by creating unique set-up. Of course, never forget to give freebies to buyers. You may also have free games, palm reading booth, and many more. All these must attract customers to enter your carnival shop.
6. If you are building a souvenir carnival shop, make your shop unique. Sell items that other carnival shops do not sell so people will not forget to visit your shop. Dont just focus on apparels. I saw one carnival shop that sell gadgets and who says they cant? Its all up to your imagination.
Having your own carnival shop is a good idea. Before, adults just fulfill their promise to the kids thats why they go and see the carnival. But today is different. Sometimes, adults are more fulfilled than the kids because theyre able to buy what they need there.
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