We all know the power of network marketing and the opportunity it offers to generate a residual income that can pay you for years over and over, but the harsh fact is that most people don't ever get the success that they are looking for. There can be a whole range of reasons for this but it's mostly down to the fact that they are not given the right training on what it really takes to succeed in this business.
One of the common misconceptions that I suffered from in my business is that I thought that people were not joining, simply because the company was at fault. It's simply that you are not using the right MLM marketing techniques.
If you are finding a shortage of prospects to present your business opportunity then you can quite easily use
online marketing techniques to generate a daily flow of leads into your business.
Most are taught in the early stages to use offline methods of marketing, I know that I did in my business, I used advertising in newspapers, leaflet drops and also prospecting acquaintances and my warm list, it's a tough way to market and often not very productive. If you are of the 'old school' way of thinking then it might surprise you to learn that using the internet and some simple to implement methods, you could easily generate in excess of ten leads each day for your business! If you are willing to dig in and get busy then you could also be enjoying leads pouring into your business on a daily basis.
Using online MLM marketing methods you are able to position yourself in such a way that attracts prospects to you, rather than you chasing them. There are many advantages to this and it offers a complete change in psychology which puts you in the driving seat, there are various pretty simple ways to get your content out there on the internet, and you will get found as there are millions of people searching for solutions and opportunities on a monthly basis.
Online marketing can seem to some people all too difficult, but the reality is that it can be, and is, quite straightforward. There are systems available that are already setup, and the legwork is done for you, all you need to do is plug-in in and start using them. To get things rolling usually will just require you to find someone to show you how to get started. A basic form of marketing that still works well today, is article marketing and producing good, useful content for people to find online.
One of the beauties of creating valuable articles and videos is that by the time your prospect gets to your website, they are already pre-sold on you. They already have a good idea who you are and what you're about. Brilliant for branding. Because they will have received some good valuable information from you already, your prospect is starting to trust you, which is very powerful when it comes to marketing. You will definitely make a LOT more money if your prospects already like and trust you, it's human nature, we do business with people that we like and trust.
The other benefit of content marketing is that it produces long term traffic. Each time you produce an article or video, it has the potential to be found in Google and also on the directories that you posted on, so there are many ways for people to be able to find you. Since using this model in my business I have had many people actually call me asking to join my business. I also earn commissions from people that don't join my main business, it gets pretty exciting.
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