Google actually has a great advantage over face book ads and that's the reality that Google can actually reach more individuals than face book. One thing you should actually realize about Googles Advertising and marketing is that your ads will end up appearing on other people's sites throughout the entire Internet. Another thing I should mention about these Google advertisements would be that the sites are actually targeted to your niche. So in case you are offering a weight loss product you will realize that your advertisement will appear on other sites that deal with weight loss. Needless to say one of the bad components of this advertising and marketing platform is that competition is so high it this point it can end up costing you a lot of cash to drive traffic to your internet site.
Face book has a few similarities to Googles advertisements, needless to say there's also some differences which make these face book ads much better. When you advertise with face book you are also going to find that just as Google does, you'll have the ability to target where your ads go. This means that regardless of what your advertising and marketing the people who see your ads will actually be interested in what you are offering to sell. Nevertheless one drawback from this marketing and advertising platform is that your advertisement are only going to appear on face book. One more thing worth mentioning is that you are going to only be paying a fraction of the price to advertise on face book when compared to what you would need to pay on Google Obviously this also means that you are going to be able to get more marketing and advertising for less cash. I'm also sure I don't need to mention to you that when you've got more advertising and marketing you will generally wind up making more cash.
By this time you ought to now comprehend how these two marketing and advertising platforms differ. While Google has benefits over face book you are also going to realize that face book as benefits over Google At this stage you need to weigh the differences and decide which program will best suit your needs for your site.