Squeeze pages are deceptive because you make something that looks good, but after a bunch of traffic hits it you have zero conversions. A squeeze page is not at all hard to make, but you need to be aware of your audience. This is about effective communications and choosing the best things to say to them. As you read the squeeze page tips in this article, think about your audience and what you need to do.
A single opt in box should always be placed on the right side of your squeeze page every time. Of course you always want it to be above the fold. Your website header must be at the top, and your opt in box right below it.
The opt in box should have something written right above it. Put a relevant graphic above the opt in box. This is also a good idea. Are you giving away an e-book? If so, make sure that you give social proof as to why it is worth their time to download it. You will definitely understand what I am talking about when I say that you need to locate examples on the Internet and model after them when creating your squeeze page.
Although many people use a spam disclaimer under their opt in box, this is not something that has to be utilized. Having one is ultimately very important. Here are a few reasons why. If you are like everyone else, seeing this disclaimer is very important. You need to see it to feel safe. So if you do not take a stance on this issue, you are actually opening yourself up to potential problems later on. You really don't want people to think you are a spammer. However, they may think this because this is missing. Many tests have been done on this one, and the conclusion is an optin box with a no-spam disclaimer under it will convert better than one that does not have it.
You can find all kinds of different formats for squeeze pages on the web, but pay attention to the simple ones. Yes there are some that can work well and look pretty cluttered and crowded. At least you can experiment with different designs and see what works and then go with it. You can have a neutral effect on your traffic with a design that is uncomplicated. After you have made your squeeze page, step back and take a good look at it, and see if everything you have in it is really essential. Your squeeze pages should not have anything that does not need to be there. In conclusion, you can see that there are many different elements to learn in regard to creating a squeeze page - you now know about three! Remember that when you build a squeeze page, you design it based upon your targeted audience. You need to do this is you create the page itself. This process is so much easier when you thoroughly understand the niche you are targeting. Video is still something you can add if you feel it would be right to do so. As long as you know your audience prefers videos, this work. If they would prefer text, do that.
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