Writing copy for your blog or static site is definitely doable, even if you consider your self to be a bit 'writing challenged.' The one thing we will not do is mislead you because it takes real desire and dedication to write well and write good web and sales copy. Below we will touch on a few important points about copywriting, so you really ought to pay attention.
When you're creating copy, you should understand the importance of benefits and how they will help your prospects make a buying decision. One very important idea you need to understand is what is a benefit and what is a feature; they are not the same thing. People are always looking for benefits/advantages - nobody cares if you've put in months of hard work into your product and it's got the best features ever. If you're unable to convince your prospects that your product will be able to benefit them in some way then you've lost your battle there and then. There are some copywriters who find hundreds of benefits in a product or service, then they choose the very best ones to write about. When you think about that, you will see it is just about what most people will zero in on aside from the offer and price.
You will spend many days writing some kind of copy, and then you will publish it only to discover it falls flat on its face. This is why it's important that you go ahead and ask for feedback from your friends and other people.
Keep everything in perspective and do not get hurt feelings or anything when you get ripped. All opportunities for you to get better in whatever way are to be seized and taken complete advantage of by you. You most likely will have to rely on friends, but do keep in mind that people may tell you they do not have time to do it - happens, you know. Do not forget about IM and marketing discussion boards and forums because people will help you for free.
So many things in life do not proceed the way we want them to, and then the one thing that normally happens is people simply walk away from it. All the truly great copywriters paid hard dues to get where they are, and it took many years; but it is something you can do, too. When you work hard to create a piece of copy and it fails, then never give up and try it again. Keep doing what you need to do, and work on your copywriting as much as possible because it requires a time commitment.
Remember that copywriting is one of the most valuable skills you can learn as a small online business owner.
Author Resource:
Browse my website for in-depth information... www.digitalphotographygear.com & www.smilesrealty.com/eastwood-residences .
![[Valid RSS feed]](http://www.look4articles.com/images/icon_Rss.png "XML Feed For RSS"){kind=icon}
Category Rss Feed
Print This Article
Add To Favorites
![[Valid RSS feed]](http://www.look4articles.com/images/rss.jpg "XML Feed For RSS")