If you've considered turning to the Internet for a new revenue stream, you're not alone. Using an Internet marketing blog can be a recipe for success - if you put together the proper components. Making money with an Internet marketing blog requires a steady stream of new content, the right ads and affiliate links and some SEO and marketing know-how. If you want to get on track for success, check out these six blogging tips from pros who blog for business.
Content Formats
If you're blogging for profit, it's all about traffic. Traffic is the fountain from which all money flows. There are certain types of blog posts that draw traffic like flowers draw bees, though it varies somewhat from one niche to another. Among the most popular types of blog posts - those that get shared with others and passed around - are list posts, top ten posts and frequently asked questions about posts. Watch your traffic stats and see what works best with your audience, then do more of it.
Make Sharing Easy
Social networks have always have been one of the best marketing tools - either online or offline. Every salesperson knows that the best start to a business relationship is a friend's recommendation, so make it easy for your readers to share your blog posts. Use sharing plugins on your blog and on each of your blog posts, and integrate them with Facebook, Twitter, LinkedIn and other social networks so more people see and share your posts.
Content Writing Services
If you don't have time to write or if you're not a great writer, outsource the writing to a content writing service. Just keep in mind that you get what you pay for and balance the cost against the return. You can hire a writer to keep up a steady stream of content flowing to your blog without the intensive work of writing posts every day.
Diversify Your Revenue Stream
It's How to Blog for Money 101, but you'd be amazed how many people rely on one monetization strategy - usually Google AdSense - for all their income. Ask anyone who was affected by last year's Panda update or the more recent Penguin update from Google, and you'll quickly see that it's foolish to put all the income from your Internet marketing blog in one proverbial basket.
Participate
They used to call it "being a good netizen" but it's simple common sense. The more you participate in the communities frequented by your target market, the more likely you are to attract business and readers to your blog. Don't think of commenting on other Internet marketing blogs and posting in online discussion forums as a linking exercise - though it certainly can increase links back to your blog. Think of it as cultivating customer relationships and prospecting for potential buyers.
Create a Mailing List
You can increase readership and stay connected with prospective customers through email marketing newsletters. Offer something of value as a way to get opt-in subscriptions to your mailing list - and use the email addresses wisely.
Exploit the full potential of your Internet marketing blog with these blogging tips and watch your profits soar.
Author Resource:
Chris Robertson is an author of Majon International, one of the world's MOST popular internet marketing companies on the web.