FreeStreams provides an innovative turnkey streaming answer
There has been a great deal of discussion recently regarding whether streaming makes monetary sense for stations in little and medium sized markets. Your listeners want to listen to your station on their computers, tablets and phones, but you will find a lot of costs and income is usually scarce.
The Expenses
If you're going to stream your station, you will have to spend for: royalties (SoundExchange, ASCAP, SESAC, BMI), bandwidth, hosting, ad insertion software program license charges, player creation and upkeep, and ad sales personnel, amongst other things.
The Income
Revenue from streaming usually comes from promoting audio spots within the stream. A station can sell spots itself or have an Ad Rep firm sell them for a fee that ranges from 25-45% of the gross buy. In-stream spots generate revenue on a per thousand impression basis, so a station with 50 simultaneous listeners that runs 8 spots in an hour generates one CPM each two and a half hours. CPMs range from $2.00 to $4.00 or much more. Sadly, most broadcasters struggle to sell their inventory.
As you are able to see, there are a lot of costs, and no guaranteed income, that is why a lot of stations have decided not to stream their stations. Streaming is a headache.
Is there a cure for this streaming headache?
There is! FreeStreams offers a revolutionary, turnkey streaming solution that immediately decreases cost and increases income.
FreeStreams is revolutionary because it does not charge broadcasters to use its services. Broadcasters get unlimited streaming, a customizable player and Assured revenue, amongst other functions. FreeStreams makes cash by keeping one-in-every-three ad impressions and up to two minutes of in-stream spots per listener hour. FreeStreams also guarantees to buy the two-in-every-three spots from the Broadcaster, so a broadcaster's stream is usually "sold out".
Broadcasters keep 100% of the ad revenue from their impressions; you will find no "Rep fees" or other deductions, and there is no terrestrial barter needed.
Too Great to become Accurate?
How is it feasible that FreeStreams can give away the same features that other service providers charge a great deal of cash for every month? We started our business with our broadcasters' viability in thoughts. We knew would only be effective if we could eliminate most (or all) from the expenses associated with streaming, and nonetheless provide broadcasters having a substantial upside. We've discovered that we could eliminate all of the costs and hassles that maintain broadcasters from streaming, and do it profitably for us and for broadcasters. That's why we also did away with long term contracts, exclusivity clauses, barter specifications, "set-up" charges, coaching fees, surcharges, software program upgrade fees, and every other kind of fee charged by traditional service providers.
Too Great Not to Try
We launched FreeStreams in the starting of March 2012, and we're lucky enough to currently have several hundred stations using our platform. We reach millions of customers and stream a number of million hours per month. We're expanding rapidly.
We would like you to give us a try for the station(s). If you are presently streaming with an additional business, attempt us in conjunction with that service and evaluate the outcomes. There will probably be no price and we'll be an additional source of income for the station(s). We know you'll be happy you did.
We appear forward to working with you!
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