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The Role of Article Writing and Marketing in Generation Web Traffic



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By : Dhruv Patel    29 or more times read
Submitted 2010-01-03 03:57:07
Articles writing are a great way of generating traffic to ones website over a long period of time. What I mean here is a kind of traffic that is really huge and targeted. The more articles you write; be assured that you will get the commensurate traffic to your website.

Your articles are submitted free to Ezine articles publishers and what followers is that your article may be chosen as supplementary content which they send out to their subscribers, who in turn reads your articles and if found worthy may likely click to visit your website.

Ezine publishers as a rule do not edit or modify your article and they also publish your articles with a clickable link to your site. This is the reward you get for freely giving them your article. Your benefit comes when these your articles are re published by other website or blog owners, remember that your web link is always intact at the end of each. You do not just get desired traffic from these your links but they also boost your search engine ranking because of the varying one way back links you will be getting when your articles starts getting republished on other sites. Ezine articles are of two types:

A.Ezine articles meant only for mass distribution
This is quite easy to write but you need to have some of these vital points in mind. You should be able to write concise and easy to read articles that will be between 300 and 500 word counts. Use plain text always and avoid using lots of HTML code as this may kill the simplicity character your article should posses. You are required to put just one or two link below each article your write, this is your resource box and that is where your reward comes from. It is important to note that these links should be affiliate program links as many Ezine publishers do not accept that. Rather create pages in your website where you can effective put in your affiliate links. Stick to these tips and you would see that your articles will be published by a large number of Ezine publishers.

B.Ezine articles written solely for original site value
You can get value from only the Ezine articles directories that accept your articles if you can limit the distributorship of your articles. Do not use unnecessary HTML codes or even full http:// URLs rather make use of anchor text links. This will also render your link clickable.
These two can be combined for more effective article marketing campaign.

You must be consistent in your article marketing

Articles marketing become fun when you start seeing the resultant traffic to your site and the direct benefits of these traffic. But you can not achieve this if you are the type of article marketer who writes one article in a very long while. You have to keep writing and submitting freshly, originally and quality articles.

Plan ahead on how many articles you think you can be able to write in a designated period and strive to achieve it. It is worth the efforts, especially when those articles of yours are of great quality. You will be a darling to Ezine articles directories if you maintain the quality and originality and make sure that your articles are at least 250 words each. Before you know, you may have up to over 400 articles you submitted to various Ezine directories being circulated on the web. You just have to be consist and nothing else. This will benefit your business on the long run.

Article writing and marketing can be boring a times but when you think of the profits it will generate for your business, you will be propelled to write more or better still you can outsource your next article writing to a good article writing service or writers.

Author Resource:

Dhruv Patel is a customer of DreamHost. He has created site to help new DreamHost customers and to promote DreamHost by giving DreamHost coupon. You can check his website at http://ahappycustomer.dreamhosters.com

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