If you have been using the internet for some time now, then you have probably heard of the Google AdSense. This Google program hosts pay per click advertisements on websites. It is very simple in that when a user clicks on an advertisement on your site, you get paid!
So, if it is really simple to make money using AdSense, how come webmasters are not so rich? Unfortunately, many people always took it that Google AdSense could be used to make money but get disappointed when they realize that they are prohibited from certain practices not allowed in the Google AdSense policies. To qualify for a Google AdSense program, the website must conform to the Google’s Webmaster policies.
Success in AdSense advertising
To make significant income in Google AdSense program, you need to have sufficient traffic flowing to your site. Without visitors, no one will click your ads. To promote your site, you must learn website promotion techniques especially article marketing and search engine optimization. You will also need a website layout that is user friendly, the contents of the website must be current and relevant to the advertising content of the website. Furthermore, the color combinations for the website should be in harmony with the advertisement colors.
Competitors advertising on your site
What you will notice with Google’s AdSense advertising program is hat advertisements from your competitors will feature a lot in your website. To avoid losing customers to your competitors, you should consider placing Google AdSense in web pages that are not earning you much revenue. Some entrepreneurs may choose to make the few bucks off their competitors but risk losing prospective clients easily.
The biggest advantage with Google AdSense in tackling the competitor issue is that the program allows you to specify up to two hundred URLS for websites whose advertisements you would not wish to appear on your website. The challenge in this case is that identifying a competitor in the World Wide Web dealing in the same product you are is difficult.
Google advertisement options
There are a number of ways in which small online businesses can make money from Google. These include:
a) Google AdSense for website contents – There are a variety of advertisements that can be place on your website by Google. These include Ad Units which are full ads, link units which consist of simple text with links. Google allows only a maximum of 3 Ad Units and one link unit on a website page.
b) Google AdSense for search – Google may place a search box on a webpage. When a user searches for a term, phrase or keyword using the search engine, the results will be displayed on the website. The results in this case will be hosting many more advertisements and can be customized according to your preferences.
c) Google Referrals – Referring visitors using tools like Google AdSense, Google AdWords, Google checkout and Google Toolbar among other Google products will earn you money. For instance, if someone you refer to Google AdSense receives a $100 payout from Google, you, the referrer will also receive $100 for referring them.
Author Resource:
My name is Kausar Khan and I run a very successful Internet business out of my home. I have been doing this business full time since 2003. Please do visit my websites http://ourdollars.com and http://workfromhome4business.com for more information.