You probably are a great online promoter. You have the adword campaign, the keyword specialty down, the search engine ranking going for you. But are you using one of the most effective oldest method of advertising to bring people to your website? Are you using posters? That is right. In this day of online expert marketers, those who are using posters are ahead of the game because very few online people use this technique.
This is a forgotten method of getting out the word. Just because you are an online marketer does not mean all of your promotion has to be done online. With the right placement of the right poster, you can greatly increase your online traffic. If you print your own posters this could be one of your least expensive ad campaigns. All you pay for is the paper and use of your printing cartridge.
You have the option of hiring someone to hang your poster. College students are always looking to make some money. Or you can place your posters yoursel. But remember count the cost of being away from your computer. You could be creating new products or improving your website. But getting out from behind your computer once in awhile is a good idea too.
Make it easy for people to visit your website after they read your poster. Have tear off tags at the bottom with your domain name. And have an east to remember domain name on your poster. If you need a domain name to fit on your poster, buy and use domain forwarding if you are not using your actual website name on your poster. For instance if your website is your name followed by how to learn how to make money from home you can buy a shorter domain name like http://makemoneyfromhome.com and then set up domain forwarding so that domain name is forwarded to your website.
Do not get fined for hanging your posters where it is against city regulations. You might only place them in the county part of your locale to make sure. Counties usually have lax rules to posters while some cities have strict laws. Use a road map which shows you the boundaries between cities and counties to make sure you are in the county if this is your target area.
Make your posters compelling. Write a message that people will want to remember and make people want to visit your website as soon as they get to their computer. Use a gold colored paper with black print. This is a rich looking color combination and people like rich colors.
You can save money by printing them yourself. Of many print companies will give you a good deal. But remember those pay per click ads run up fast. So posters might seem like they cost a lot but in the end they are an economical way to promote your online business.
Posters are a great way to promote your online business. But do some testing. Write different ads. Change your message. Keep hanging them because they will get taken down. Be persistent. Make posters a regular part of your ad campaign and your online business will begin to take off.
Author Resource:
Annie is an expert furniture and interior design writer.
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