If you own a new Web site it may seem impossible that web traffic will ever start showing up. How can you get the search engines and related sites to notice you? If you own a blog such as Wordpress, then you're possibly already utilizing the native ping functionality that notifies certain sites that you're open for business and providing web content. If you have created an e-commerce or static Web site then you might want to visit one of the pinging services like Pingomatic and enter your site details and hit submit. This will typically get the main search engines crawling your site in no time. You can watch your traffic logs and check what bots are coming to index your site. If you discover that some of the major search engines are not spidering your site then you can always manually submit to them, though it usually not required. You may submit your Web site or blog to one of the major internet directories to also help with the search engines locating your site rapidly.
Link Building Methods That Work
The number of links that your site has pointing to it isn't the only factor in web search rankings but it is almost certainly the most important one. Your goal as a Webmaster is to get as many relevant links as achievable with targeted keywords to your homepage and sub pages which will in turn boost your rankings. How can you do this?
While there are several suspicious and often unethical techniques to build up backlinks including spamming and mass automation there are a few acceptable methods that really work and have stood the test of time.
Article Marketing - Write themed articles with your keywords associated and send to article directories. The benefit here is that if your web article is decent enough it will be syndicated by related Webmasters and your web links will spread all over the Internet without much energy.
Directory Submissions - Directories in your niche are best to submit to but also focus on quality general web directories that are SEO ready and use dofollow links. There are both free and paid directories that are worth sending to.
Link Exchanges - One way links back to your site are more useful but exchanging links with a site in your market can be useful as well. Find similar sites to yours and contact the webmasters to find out if they would like to trade links with you.
Make a Website That Others Want to Link To
The most important thing you can do to improve your search engine rankings is offer content that is effective and worthwhile to visitors. Content is king as they often say and it is incredibly true. The best thing you can do to start receiving backlinks to your site is by offering meaningful web content to the niche that you are operating in. If you have good content then related website owners will like to link to you on their own terms. Others will take notice and provide you with natural backlinks as long as your web content stays fresh and interesting. As time goes on slow and relentless link building will win out and this means you ought to get web links organically from other people to boost your web site to the first page of the search engines.
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