A potent list building blueprint will be effective in populating your list. Not only will this put numbers on your list, it will give you quality sign-ups because they are targeted readers. They are most likely to convert into paying customers rather than just being passive readers of the information you provide through your newsletters. You can't go wrong with this blueprint-it will hasten your way to online business success.
List Building Blueprint that Gets Sign-ups from Readers That Pay
Step 1: Set-up a capture page that visitors will want to opt-in. This is the page where your visitors will land. They may get here though links from resource boxes of your articles that have been submitted to high-traffic article directories; they may have been led here from your PPC (pay-per-click) campaigns. However they got here is not as important as how you can get them to sign up. Sure, you can drive people to your capture page, but can your capture page really deliver. Is it attractive enough, so that visitors will want to sign up? There are two aspects for a successful capture page: your graphics and the quality information you will give to them. Don't forget these when following a list building blueprint.
Step 2: Prepare an info product or any offering that you give for free when they sign up. As mentioned, you will want to offer something of value to the visitor so that he or she will sign up. One can go about this by offering: insider information that can benefit them; information product that is sold elsewhere but you provide for free; or, mini courses that can help them in an area they need to know more about. Depending on your niche, you will want your free quality offerings to be related to the niche that you are in. You can also make e-reports, white papers, audios and videos that you can let them download after signing up. Again, take special note of the perceived value these have on the visitors. These offerings should be attractive in their eyes-in the sense that they know they will get something of value and something they can't get anywhere else.
Step 3: Promote your capture page. The next and final step is to promote your capture page. Now that you have set it up and have a ready offering the visitors can't refuse-it is time to promote the capture page. There are many ways to proceed: article marketing, creating blogs, posting in related blogs, posting in high traffic forums, etc.
This is a simple yet effective list building blueprint. It is not actually that complicated as other Internet gurus out there claim it to be. What prevents one from succeeding is not following on the plan and not making the effort to really follow through with the plan. Execution is vital so that you can see results in your Internet business. A list building blueprint is only as good as your strategic execution of the steps outlined here.
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