SEO plays a crucial role for any and every business to create an online presence. Hence all the organization while looking for SEO service to get their websites optimized, try to pick up a SEO package that is adequate and comprehensive. This is because the right use of SEO tactics can make a big difference in terms of generating a lot of cash and recognition to the business of any organization.
SEO is the abbreviation of Search Engine Optimization and it contains a whole deal of services under it. They are directory submission, link building, article writing, interlinking and article submission. Let us look into all these components of SEO package one by one.
Link building an important part of a SEO package that aims at enhancing link popularity. This is done through link exchanges, one way link building and three way link building. The most common way of doing it is exchanging links between websites with common themes. One way link creation is a little expensive one and is obtained through paid inclusions. Creating three ways links involves a lot of work. In this there are three domain names which will be involved to acquire one way link to each other. The search engine rank of a website improves with one way links. They are more useful than link exchanges, as in this case the links won’t be going outside the website which will boost the credibility of the site. However, link exchanges are more popular than one way links as they are permanent links. Also they are cost effective compared to all other link building techniques.
The second component of a SEO package is article writing. Every website caters information to a particular target audience. Therefore before writing an article it is important to understand the likes and dislikes, preferences, problems and expectations of the reader. This will help the writer to figure out the type of write-ups that the website should contain to impress the readers. Also it is important to cater something new in the articles. It is wise to go through the related articles about the topics to know information already presented in them. Thereby you should do some research to cater information that will be unique and useful to the target audience. Again, the articles should be optimized with proper keywords to boost search engine ranking of the sites.
Interlinking is also very important SEO technique. A website owner often faces a problem whereby the different pages of the website have different ranks. But this is not an ideal situation, as your website should overall have a single rank. This can be achieved by linking all the pages with the home page. So whatever page rank your home page has will also be the rank of the other pages.
Article submission is a crucial aspect of a god SEO package. You can write and distribute the article to enhance the visibility of your website. If other people are impressed with your article they will publish them in their websites. Now to do so you need to submit your articles in the various online article directories. There are many of them. Some of them are general directories that take any articles on any topic. There are niche ones too that will accept articles pertaining to a particular context. Now to submit the articles you have to register in these directories. Registration is free in most of them.
Author Resource:
Lee Jay is the author of this article on Web Design London .
Find more information about SEO Packages here.
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