Search engine submission deals with how a webmasters submit a website to search engine. Search engine submission is often considered to be one of the promotional tools of a website however; this is not so in reality as most search engines (Google, Yahoo and MSN) use crawlers, bots and spiders for identifying new websites on the net.
The two main reasons for adopting search engine submission service are: to add new website and for updating a web page or website in respective search engines. Efficient and right kind of search engine submission is required for achieving online success. When it comes to submission process, webmasters can either submit one web page at a time or submit the entire site with its sitemap. However, in reality effective search engine submission recommends webmaster to submit the home page alone as most search engines are able to crawl a site with the assistance of a well designed web page.
The aim of every website owner is to get his site listed in one of the top most search engines. This would not only increase the popularity of his site but also aids in increasing visibility and accessibility of his products and services on the net. Generally a researcher in quest of information resorts a search engine and tries to procure the same from the sites that appear on the first page of the search. The websites that appear on the first page of a search engine result page are known as top 10 and these are preferred by visitors rather than the sites that get displayed on the remaining pages.
Thus, webmasters desire that their sites appear in the top 10 search engine search results. This dream can be made into a reality only with the help of web page optimization. Several factors like keyword placement, keyword density, web page structure and web page link influence the optimization process of a website.
It may be quite surprising for most of us to realize that with changing times, search engine submission is losing its charm. Wondering how? The four major search engines i.e. Google, Yahoo, Microsoft and Ask.com have the potential to automatically locate new websites and web pages by crawling links from other sites. Hence professional search engine optimizers feel that there is no necessity for search engine submission services.
The only exception to this occurs when a new web site under a new domain names wishes to be indexed. Since links have not yet been established, search engines have no other alternative but to automatically discover the new site. Thus making search engine submission a must.
Some countries like India and China still insist on using search engine submission software. In these countries, you may lose customer traffic on your sites if you have not submitted your website to these search engines via search engine submission software. Another benefit that web owners derive from using this software is besides submitting your website to search engine, this software also helps in increasing your web page ranking by adding links to your website from their own link pages submitted. Hence search engine submission is still recommended.
Author Resource:
Siddhesh is the author of this article on Search engine submissions .
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