Marcia Kilgore, an ex personal trainer found that she didn't have enough time to visit the gym due to her busy lifestyle - so she resolved to do something about it. She developed a range of fitness sandals, shoes and boots together with the London South Bank University (LSBU).
These have a specially designed "microwobbleboard" sole which is partitioned into three distinct sections. Each area uses a different density of material to create the microwobbleboard effect. The heel section is fabricated from a high density material which cushions against shocks whilst walking. The mid section, from the arch to just behind the toes, is made from a low density material and the toe section is made from a medium density material which help to maintain speed, pace and variation.
This construction style means that, when walking normally, the muscles are in use for a longer period of time. The activity time is prolonged by as much as 16%. This means that you will be toning your legs and trimming down the size of your bittocks with every step you take - even although you're just walking normally.
Just walking in Fitflops can help you to increase calf, leg and buttock muscle activity, improve your posture, achieve better muscle tone and burn calories. As incredible as it may seem, you can trim your legs and buttocks simply by walking about normally - exactly as you would be doing anyway.
LSBU carried out extensive scientific research, after which the Fitlop range had its UK launch in 2006. They were an immediate success - many people had to join a waiting list in order to get hold of their Fitflops. The range was initially made up chiefly of flipflop type sandals. However, acting upon customer feedback, the range was expanded to include a variety of different colors and styles - including clogs and boots. Fitflops are now available, in both men's and women's styles, in the USA.
If you struggle to find time to vist the gym, or if you have difficulty motivating yourself to take exercise (many of us struggle with this), then Fitflops might be a good option. Wear them in place of your normal shoes and walk about normally to get the benefit of a lower body workout without modifying your daily routine.
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It's easy to workout while you walk. Learn how with Fitflops .
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