Don't misunderstand SEO like many new marketers might. This article aims to clarify a few important points and give you simple tips to help you get started with SEO.
There are many elements involved at launching an SEO campaign that gives you a higher search engine rank. However, the most essential aspect of the process is creating high quality backlinks. The kind of backlinks you want are relevant, high quality links, as these are the ones that will help your SEO campaigns.
You should try to submit your links to sites that are well regarded by the search engines, such as web directories. The status of you site with the search engines will instantly improve if you can get links from quality directories such as DMOZ or Yahoo! The most popular directories, however, won't list your site until they decide that it is qualified. They don't want to list links that don't have any quality content on them. In the meantime, be sure to submit your site to some less well known directories who will probably list you right away, and these are targeted links as well.
One aspect of search engine optimization that once played an essential role in a site's ranking but is no longer as important are meta tags. You have to realize that the search engines are always moving forward and using different formulas when it comes to how they look at websites. Search engines now place a higher value on content than on tags. Two meta tags that you should not forget about, though, are the keywords and description, as these still play an important part in how the search engines view your site. You want to have the description relevant, as this is how the search engines will list your site for the public to see when they do searches.
Another element that plays an important role in your site's ranking is the URL. When ranking a site the search engines analyze the URL for its relevancy. For example, if you targeted the keyword "easy dog training", you'll realize that having this keyword appear in the web page's URL, will boost your rankings. Using the keyword in either the main domain or even the file name, will get you the same results. It is important to use your main keyword in both your domain name and page title. This gives the search engines enough fodder to feed on, and increases your rank. Despite having only a few backlinks, many sites rank high for using certain keywords. By focusing on these factors the most, you increase your chances of SEO success.
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About The Author: Sam D. Mann is a serious Internet marketer, forever pushing to be better today than yesterday. Visit this website for some fantastic Internet Marketing Tools and read the latest trending Internet Marketing blueprints reviewed while you're there. Remember to write a comment so that you get one more backlink to your very own site