One of the big trends in web marketing is the creation and submitting of written pieces. Intended to provide a venue for establishing links back to a web site or sites, this method is very effective when done correctly.
You don't have to spend a lot of money, but you will have to spend a great deal of time writing up and submitting your articles to the multitude of accessible article directories and e-zine lists. A good piece of this burden can be relieved if you use an article marketing submission tool, which can be had, gratis or for a fee, from online sources.
You need to take care, when writing your article, to utilize a set of keywords that reflects your niche, as well as all the search engine optimization strategies with which you are familiar; and you need to build the article to be a valuable author resource. Once you have a composition that you feel is "up to snuff", then copy/paste it into your article marketing software, and click the Submit button.
The Problem: When you send the same exact content to every article directory, you are promulgating hundreds, perhaps thousands of duplicate documents. Which is fine, until the major search engines process through them and begin to generate back links. They are engineered to detect duplications and to not create links beyond the first occurance of a particular packet of text. So you will likely end up with just one back link for your article and very frustrated.
So what can you do? Well, continue to submit your articles but do not submit copies of an article; submit only the one unique version. This way, you will get a link for every article you publish. If you try to submit at least one unique article per week, you will, over a long period of time, accumulate many hundreds of back links to your website.
Now the enthusiasm kicks in! You can hardly wait to sit down to the computer keyboard and develop those articles that are going to bring the paying customers through your online site. Well, we hate to dampen your enthusiasm, but don't expect to see that increase of traffic immediately or very soon. Perhaps you are not new to this approach, and in fact have had some great success with it in the past. But then the traffic levelled off, and then began to recede. The playing rules of Internet usage are in constant flux, so don't be too surprised if something that worked a couple of years ago, doesn't work today. And that most certainly includes such things as traffic-attraction schemes.
Author Resource:
If you want to explode your traffic and really start moving up in Google then you need article submission on your site. Click the link to see an extrodinary tool.
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