Some people get upset at Google with at times valid reasons but you'll do well to remember that Google is not under any obligation to index your website. It's a business there to make money and you'll need to learn how to live with it.
By taking the time to better understand how Google performs its web crawls you'll find yourself able to make more informed and educated decisions for your business.
We mentioned in Part One how backlinks to your site will get you indexed much faster than waiting for Google's deep crawl however, how can you keep Google coming back regularly? You see not all sites are crawled evenly or as frequently as others.
A golden rule here is that Google loves nothing more than content. It thrives on it. To keep the search engine coming back to index your site you need to update regularly with fresh and original content. Do it every day.
Google is really only interested in sites which are offering something new. That means to keep the search engine coming back to your site you must be updating it regularly with good quality and original content. Unchanging sites with no new backlinks or content are dead.
There is certainly a lot of complexity surrounding search engines and the exact details of their algorithms however it's crazy as an online business owner to become obsessed about understanding it.
What you really need is just a solid grasp of the basic principals and that's more than enough to allow you to operate successfully in accordance with Google and promote your business in search rankings.
Google is only at the top because it has a reputation for providing the best search content results whenever you search so it's in its best interests to keep constantly up to date. The task of indexing the entire scope of the web is a massive undertaking.
If anything is certain it's that nothing is stable on the web and especially so when talking about search engine rankings. My advice is to make the effort to educate yourself and do the basics really well. Google is smart enough to figure out the rest and reward you for providing visitors with a great website experience.
Author Resource:
The author has been writing high quality articles for more than 3 years. Click here to see his lastest review on travel fishing rods . His website also has lots of fantastic deals for salmon fishing rods
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