Through the centuries, there had to be a way for strangers to show who they supported. For obvious reasons, anyone not belonging to a particular clan would be seen as being a spy. Banner flags were used not only to tell their followers or clan members where they were, they were also used to give a sense of pride and loyalty to the cause. These pennants were often guarded to the point of death for some patriotic souls, just to keep the pennant intact and in the hands of that particular group. For it to be captured meant that the group had nothing to rally under. Anyone who wants a banner in a more permanent form must sort out the flag pole installation before being able to 'run up the pennant' so to speak.
The first thing to consider, for a static pennant, is what position is more suitable for the property. Care should obviously be taken wherever there are overhead obstructions, and also the part of the country it is to be placed in. This equipment must be anchored solidly to avoid any mishaps where nothing short of a hurricane could bring it down. Some people will consider anchoring the whole thing in solid cement to ensure that nothing could move it.
So why is it that people care so much about 'showing the colors'? Well, over the years, these pennants have come to symbolyse so much to many different people. For ceremonial purposes they are absolutely necessary to show off the club or organization. Take, as an example, groups or organizations like the freemasons. Apart from the normal set square and 'all seeing eye' motif, gold and other artifacts will feature prominently. Everything that means something to the fraternity will be on the pennant and will be feature at all and any important ceremonies that are carried on throughout the life of any freemason.
The same goes for pennants used to fly over academies and institutions. Not only will the initials of the school feature prominently, but also images representing the academy which is sometimes from ancient script or works of art. The fraternities in many US colleges will have three symbols written in Latin or Greek to represent the just who lives in that particular house. A sense of pride keeps the group together and the logo will be shown on clothing and jewelry as well.
Ships and vessels are also great places to fly pennants too. Their set up is bolted on to a convenient place on the ship and the pennants are flown all the time but particularly when the ship comes into port. It will tell the country visited exactly who the ship belongs to and will show if the visit is a peaceful one or not. Perhaps the most well known pennant that that was notorious in days gone by is the skull and crossbones motif which denoted that the occupants were pirates. This kind of advertising was meant to show the other ship that villains were on board which put the ship about to be captured at a disadvantage.
Author Resource:
Connor Sullivan purchased custom flags from an internet store. He found the flag pole installation instructions quite easy to follow. He also ordered banner flags in the high school colors for his daughters drill team.