A blog is not a website and a website is not a blog. Each has a different purpose. But both can be used to bring traffic to you online business. And you want traffic. Anybody in business wants traffic to their business. Without traffic business dry up. So which is better for traffic, a static website or a blog?
Remember receiving newsletters from friends and family around the holidays by snail mail? Well, most people use blogs for that now. Blog is short for web log. Logging your life on the internet for all to read you might say. Think of a blog as a personal online newsletter.
People also use blogs to promote their online business. Some think it is a better way to get traffic to their online business. If you have an online business like a tropical fish aquarium business you can use a blog to increase sales. You can write articles on filters, new fish food, or aquarium decorations.
In your articles on your blog you place a link to your aquarium website. You announce to your regular readership you have a new article on your blog about let us say aquarium filters. You send this announcement by email. People read the article and want to find out more so they go to your website where you are selling filters. So you want to write articles about products you have for sale on your website. You do not have to be so upfront as that but you get the picture.
There you can sell products related to your articles, or better write articles related to what you are selling on your website. So the question is not which is better for traffic a blog or website. The question is how you use both in order to build your online business. Some people like reading blogs because it has a more personal feel compared to a website.
Others like websites because you have a variety of information and images to view. It does not feel like all you are doing is reading someone's personal journal. But the question is not which works better, the question is how to give people what they want.
Personally I like blogs because I do not feel pressured to buy something. But if I like what the blogger is writing and he or she is offering me good information I will visit their website and I might buy from them. And if someone uses one to support the other I see this as a good marketing technique and impressed with their business aptitude.
But others like to spend time reading online opinions and thoughts. And if your blog convinces people they need to visit your website and buy from you then your blog has done its job. So Which is Better For Traffic, a Static Website Or a Blog? The answer is both working together. So build your website and get a blog to support it. Give eveyone what they want and then sell them some great products.
Author Resource:
Dhruv Patel is a happy DreamHost customer. He has a web site to promote DreamHost. Use the DreamHost coupon to get a discount at DreamHost sign up.
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