When giving briefcases and attaches to your employees, make sure you have yourself covered. Here are some buying guides when choosing briefcases and attaches for your clients:
Purchase the best material. Leather is, of course, the best for briefcases, but with the wide range of choices, you need not limit yourself to leather. Consider your recipients' preferences: if they are the fierce animal-activist type, you might want to go with the faux leather designs. Some PVC models are as good as the genuine leather versions and are not as dear.
Think durability. Durable briefcases and attaches will be used longer and mean longer exposure for your company. Giving away quality gifts that last a lifetime leaves a good impression on your customers. It speaks of how your company is not the kind that will settle for less.
Bear in mind the needs of your consumers. Some briefcases and attaches peddled come with sufficient padding to protect laptops, a feature that is highly appreciated by people who are on the go. On the other hand, female executives who want to show their wild side would like briefcases and attaches that they can use in the office but will still look good on them in an after-office party.
Capitalize on color. A red briefcase is sure to be easily seen in a sea of black and brown briefcases. It is avant-garde and is a sure way to get people's attention. Such a move speaks of how your company is not afraid to experiment or try something new, an attitude that is good to have in an unpredictable business climate.
Decide on designer briefcases and attaches if your budget realistically lets you. Your choice of briefcase and attaches is a reflection how you value your market. If your store sends advertisers only at the end of a year, such gifts, no matter how expensive, are worth the investment.
Author Resource:
Josephus Bonollai is a corporate giveaways adviser on Promotional Items in Elk Grove, California ... Promotional Items in Escondido, California . Read posts by Josephus Bonollai on how you can create social awareness.