Whether you are a licensed real estate agent or you are an individual that is trying to sell their own home, having real estate flyers to help advertise the sale of the home can make it a lot easy to get the home sold. A flyer or brochure is something that will hold a lot of valuable information about the house that is on the market. You can also save yourself some money if you do the design and printing yourself.
First thing you should do is to figure out just why kind of buyer you are trying to get interested in buying the home. You need to be able to implement a kind of language that is going to interest the particular group you are focusing on. However, word of warning, make sure you use your words carefully to avoid looking like you are discriminating against others. For example if you are catering to a younger group with young children make sure that the flyer is creative and points out benefits for this group of people.
Some things you will need to consider before you start making the flyer is what kind of font you are going to want and how big you want it. Do you want your flyer to be glossy or printed on matte finish paper. On top of that you need to make the flyer appealing and interesting giving plenty of information without being cluttered looking and overwhelming for the reader. You need it to be informative as well as easy for the buyer to read.
The information that you include should answer all of the questions concerning what, why, who, when and so on. You need to of course let them know where it is, including the full address and directions on how to get to the home to view it. You may even want to include neighborhood information.
You know the prospective buyer is going to want to see the home so make sure you include if the home is occupied or if it's vacant. You will need to let them know if they will have to call for an appointment and with whom should they get in contact with.
You will also need to include all the reasons why a person would want to buy the home. You will need to list all of it's perks. This should include the perks of the home as well as any perks that the community or neighborhood might have as well. List if it's near a beach, a river, a park, schools, etc. Anything that might interest the buyer into coming out and seeing the home.
When it comes to photos, make sure that they are kept to a minimum. Of course make sure you include a picture of the outside of the home, but other things keep down as much as possible. If you think however, that a few pictures to show off some amenities is necessary then go ahead and include some, but try to avoid overdoing it. Content is more important.
When you are ready, take your info and put into a publishing program and proofread carefully. Then print out your copies. Make sure you keep the original on file until you sell your home.
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