Many small businesses had used web 2.0 sites to promote their product and services. Examples of web 2.0 sites include Squidoo and Hubpages. They choose to promote their products with the web 2.0 sites because it is free and effective. Web 2.0 sites allow you to include unlimited links to your sites. There is no specific format that you have to follow when creating article for the web 2.0 sites. However, most web 2.0 content has subheadings. Web 2.0 sites allow user to have their own space which they can use to add article. You can take advantage of the web 2.0 sites to publish articles with links that point to your site.
You can add image, and video to the content so that it will be more interesting. You can embed video from YouTube. The video you embed should be related to the product which you are promoting. Before adding an image, make sure that you own the copyright to it.
In the web 2.0 content, you should include a few links to your site. Instead of referring to the URL in full format such as http://www., you can use anchor links. Relevant anchor links will boost the ranking of your destination page. You can use a variety of anchor texts in the Squidoo lens. By using a variety of anchor texts, people will not realize that you are trying to promote your landing page.
The web 2.0 content should include 2 – 3% of keyword. You can use the keyword research tool to find the relevant keywords. The Google Adwords Keywords suggestion tool is one of the most effective tools for finding keywords. The Google Adwords keywords tool offers detailed information about the keywords including competition, local and global search volume. Using low competition gives you more chance to rank for the targeted keyword. If you aim for a highly competitive keyword, you have to get a lot of backlinks to the Squidoo page in order to rank it. If you aim for a low competition keyword, you only need a few backlinks to rank for it.
It takes about 15 minutes to create a Squidoo lens. After you have created the web 2.0 content, you can promote it by social bookmarking it. You can also create free blogs and link to it. The Squidoo lens must be indexed so that the backlinks will be counted. If it is not indexed, it won’t provide any benefit to your site.
if you don’t know how to create web 2.0 content, you can hire the SEO company. Many SEO company offer web 2.0 content creation service. The rate for a web 2.0 creation service ranges from $15 - $100. You should review the portfolio of the company before hiring them. The SEO company will register for an account for you at the web 2.0 sites. After they have written the Squidoo lens, they will let you review it. After you have approved the squidoo lens, they will submit to the SEO friendly web 2.0 sites.
Author Resource:
Mascar Rooney is the author of this article on directory submission .
Mascar Rooney is the author of this article on social bookmarking .