Lead people and companies will give you great deals on leads, they will provide you with thousands of authentic numbers of people on the list, they will also mention that the leads are new . However don't buy them Here is the main point before I continue, don't buy mlm leads if you are serious about your bsuiness
They Weren't Generated By You
It's of little relevance how fresh, how many leads there are or how incredibleor just how fantastic the lead list may be to your niche market, they are simply a waist of time. This is often because you did not generate the leads yourself and they opted-in to someone else's website. Accordingly, you have not established yourself as the expert to the person that is searching for what you are offering. The simply truth is that if you don't brand yourself to your prospects, you will never have a consistent flow of leads. This is one of the reasons why you should never purchase MLM leads
Your Business Will Suffer From Purchased Leads
It really doesn't matter how good your sales script is or how proficient your are in your closing skills are, if it was someone else's marketing that generated the lead directly, that lead will do you no good as it is recycled. The lead is generated through someone else's newsletter subscription, a website or another lead generation method. When you generate the lead yourself it is of the highest quality because the prospect is basically saying I want to talk to you, I want you to call me and tell me what you have to offer. This greatly increases your closing rates and makes signing people up into your MLM a breeze.
Your Getting A Recycled Lead
In almost all cases, the leads you get from your broker have been called before. Do you remember receiving telemarketing calls for a similar product but all from the same company?. This is because the same lead if distributed to many different sources and it is no different when you buy MLM leads. Even if a lead broker tells you the leads have just be generated this week or yesterday, that still doesn't mean that the same lead has not already been called a number of times in a short time period. Your goal should be to generate the leads yourself by using an effective branding system that establishes you as an expert in your niche. This way, your own self-generated leads could be a week old and still hold a lot of value.
Costly Leads Are Not Worth It
It makes no difference if you buy leads in bulk or small sets, you are still over-paying for your marketing. Forntunatly, I can get as many leads as I want because I generate them myself online versus relying on others. Your money is better spent elsewhere than over spending for leads. It is not uncommon for serious MLM'ers to spend upwards of $500/month on typical leads alone, and the worst part is that they don't even break even.
Do yourself a favor and stop buying mlm leads and waisting your time in calling them. With proper branding and possitioning marketing techniques, you can simply generate over 15 leads on a weekly basis.
Author Resource:
Hector Forning is a network marketing coach that shows people how to take their MLM business online. He has been training people for years and has helped many to generate a sustainble income in their business. He suggests to not buy mlm leads as they will not produce the results that people seek. Much more information on online marketing strategies and advise is avaliable at http://www.dorianrenzi.com.
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