Consider a new way of advertising your business: use custom door hangers. These print materials can be widely distributed among your target demographic which can translate to brand recognition and market sales. You may simply consider door hangers as print materials that hang on door knobs. Usually, you can find these in hotels, cafes, and other establishments. These are also used by homeowners for decorative value. Not many people know that custom door hangers can be used for business promotion as well as product marketing. For many businessmen and advertisers who want a cost-effective approach to marketing, the use of door hangers is a great solution. Unlike other print marketing materials which can turn to be expensive when produced, door hangers can be done the d-i-y way. Moreover, there are also lots of options in getting affordable printing services.
For those who want to try making their own door hangers though, the steps can be easy. If you are up for any design as well as printing challenge, go for this activity. Custom door hangers can be used in your own home. You may even want to get the involvement of your kids in making these print materials. On the other hand, if you want your door hangers to be professional looking, you can always get expert services. Nowadays, it is not that difficult to get design professionals who can take care of the templates needed for printing. Advertise online, get recommendations from friends, or announce your need for a graphic designer in your locality, and there is always someone who will turn up. When deciding who to choose though, base it on the design skill as well as work quality. Take a look at the work portfolio or you can ask those on your shortlist to come up with a rough draft for the design template.
Once you have zeroed in on one designer who can help you with the template, be on the lookout for a commercial printer. Commercial printers can vary in printing types offered. From the very start, know what the commercial printer can deliver. Ask for product samples or better yet, go to their facilities to assess their capabilities in person. IN your locality, there may be commercial printers you can consider. If your choices are not that many though, take time looking for a printer online. These days, all imaginable products and services can be found over the internet. It is not unusual to find online companies that can offer you design and printing needs.
If you wish to create your own door hangers for home use though, keep in mind the following guidelines:
- Full color printing can work to your advantage. If you are making use of images, do not hesitate to print your door hangers in color.
- Use unique design elements. For example, you can use patterns as well as brushes as design background or even as accents.
- Use publications software you are proficient at. Form Microsoft Publisher to Adobe Illustrator, choose one that can provide you with aesthetic control.
- Make use of quality materials. Printing can be affected by the paper stock and ink type you use. Be familiar with how these works and choose those that result to great prints.
- Print samples of your door hangers for editing and proofreading. Check if there any errors when it comes to formatting and indentations, among other concerns.
Author Resource:
Troy Duff works as a businessman and currently runs a printing company that offers door hangers , banners, magazines, flyers, door hangers, catalogs, presentation folders, print newsletters, custom printer and other printed ads.