RSS feed is an article marketing tool. Standard, XML-based file structure that is the engine behind today's blogs, news feeds, and pod casts. RSS feed on an article or blog if optimized with a most relevant keyword is link-building measure. RSS Feeds rationalizes communication between publishers and readers. RSS feed content is delivered over HTTP through a web server of choice.
RSS content doesn’t lend itself to search. All you need to subscribe to the syndicated content is the Web address, or URL, for the site's RSS feed. You can subscribe to the RSS feed in a couple of ways. A typical scenario of web feed use is: a content provider publishes a feed link on their site which end users can register with an aggregator program (also called a feed reader or a news reader) running on their own machines; doing this is usually as simple as dragging the link from the web browser to the aggregator. Syndicating your own website content is a great way to provide information to your readers with little or no effort.
Most web browsers include a feed reader. Web sites that are produced in a more custom manner, such as with Macromedia Dream weaver or a simple text editor, usually do not automatically create RSS feeds. Web feeds are designed to be machine-readable rather than human-readable , which tends to be a source of confusion when people first encounter web feeds. A web feed is a document often XML -based, whose discrete content items include web links to the source of the content.
Information distribution has been made simply by RSS. Simply put, with RSS, you can place your headline to other website for more people to see it. An RSS feed contains information for a particular topic from a website.
Why would a web site want to offer an RSS feed? Wouldn't this make less visitors come to their site if they just read the feed instead? Actually, statistics have shown that *more* users visit the web site through links in the feed. RSS feeds provide a convenient method for users to read more web sites in less time. If you already have a web site where you add content regularly, you might like to create your own feeds.
Using the RSS service is also available by integration into your Web site. There are a lot of different RSS web channel editor you can use for this. Using an approach we developed at MCLI , you can add a feature to any web page as well as inside BlackBoard or WebCT that takes the web address of an RSS feed and generates dynamically the latest content from that site. Using RSS feeds within article submission not only increases the amount of traffic, but also helps increase the website rankings.
Offering RSS or Atom feeds will increase your traffic because it gets your content out in the larger world where more people can find it. Most of the sites that generate RSS feeds are ones that publish content from databases, so it is very easy to also publish the appropriate fields needed to make an RSS feed. The growth in RSS sources has also been greatly fueled by the technology of weblogs the personal web publishing systems that are multiplying like rabbits. Feeds are an increasingly popular way to save time, search and surf.