As an article marketer you are restricted to the visual support you can include to your article. Diverse than a blog it is not feasible to append videos to your article to impress your subscribers and also almost all article directories do not pass on the usage of pictures and photo's let alone moving flash or gif illustrations.
But since you are a marketer you want to arrange that the message you have for the reader is delivered and appreciated by the reader. De facto you want to grab the reader. Why is that you ask? For a begin you want the browser to read the article until the end, since you put major struggle in composing the article in such a nature that it leads to a conclusion or at least has a normal structure inside the article. And since it an article written for marketing purposes you want to invite the user to action at the end of the article up to they have get to the resource box under your article.
So you do not have the visual support, so how are you going to accomplish that reader stay with you till the end. You need to produce a very impressive article.
Initially there is the topic of the article. It should be an captivating topic and one that captures the attention of the reader. You could browse through Google trends what is fascinating for the internet users. After this go to Yahoo answers and check for the articles about the found trends.
From the Yahoo answer pages you can learn a great deal what are the generic questions people have about the topics. If you would have a product that fit these questions or that could clear up the problems, you could begin with your article.
Think about the title ahead you start writing. The article title should fill in for the common topic and it should be compelling. Articles with authentic titles have a much better opportunity of being opened by the internet reader. So catchy or attractive article-titles are always a must have.
Use hints that the answers of the explosive advice you have is inside the article.
The first paragraph of the article is the most powerful one. It is like reading the magazine. How many times you did not drop out reading an article after reading the first couple of sentences of an article because it was not interesting to you. Yes right, that is the same with article writing. So explain the problem most people have in some short sentences and explain that there is a solution without giving away the clue of the solution. So start the article powerful to keep the readers interested.
From that moment on you start to structure your article by giving background to the problem, explain why the problem is really a problem and what already have been done by other to solve the problem... without any success!
Explain your particular interest in the problem and why you have looked for a solution and how you found the solution. Tell them you have tried the solution various times and that the results where very satisfactory to you.
The structure of the article should visible to you as you try to build the tension and keep the reader interested. Channel the thoughts of the reader that you reasons are logical in such a way that the reader has to agree with your solution.
In this way you could make your sales pitch or getting the traffic to your sales page lead to a climax with the reader that he or she doesn't even bother to look any further but continue with you and your solution for the problem.
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Many of the marketing articles can be found here in this article directory The following articles can help you composing you own marketing articles: what search engine google site maps is all about - data retrieval several advocacys and skills to conform
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