Among the billions of pages on the online, the search engines present results according to their importance and importance to our find. Quite normally, what the search engines find out as the most relevant and most important sites are at the top of the list. However there is a system for these final results to be influenced - this is where Search Engine Optimization (SEO) comes in.
In trying to influence search engine placement to your favour, it is crucial to understand the following steps which show how an user behaves when doing a search:
1. Experiences the need for a solution, an information, or an answer
2. Phrases that need in a string of words known as the "query"
3. Executes the query
4. Browse through the results to find the best match
5. Clicks on one result
Search engine optimisation is basically the science of developing your Website so that it will rank high in search engine results. Generally, this means presenting your site the correct relevance and importance so that search engines will rank it increased than sites that are not highly optimised. What it means for your business (for your Website) is more presence; and greater visibility of course attracts a lot more customers. From this, there developed a new branch of marketing - search engine marketing or SEO marketing.
The importance of search engine marketing for small and medium businesses can be easily seen from the following study:
. The first-ranked site in the search results gets 42.25% of all click-throughs
. The second receives around 12%, the third 8.5%, the fourth 6%, and the lower ranks get 5%
. The top 10 (usually, the first page of the results) receive close to 90% of all traffic, the second page get 4.4%, the third 2.4%, and the fourth 1%
Search engine listing is consistently overtaking other forms of listings or internet directories that people use when choosing business or product information - in the US, 86% of people who were surveyed said they used the Internet to find a local business, and 80% reported that they found a product or service online.
The most important step, however, is for you to act now. Every day, more and more pages are added to the Web; and getting to the top rank may be a trifle harder today than it was yesterday, every minute counts. Stay ahead of the competition and drive more sales to your business by hiring the services of an SEO company now.
We Simplify Marketing, SEO Company and Web Design Company
14 Robinson Road, #13-00, Far East Finance Building, 048545
Singapore
Tel: 6784 6289
Fax: 6784 3864
www.wesimplifymarketing.com
Author Resource:
In light of these convincing facts, it is significant for your business to engage SEO services from a reputable SEO company . Being the exact science that it is, local businesses will get better SEO packages if they hire a SEO expert who knows the local business landscape. For example, Singapore businesses will benefit more from a Singapore SEO consultant .
![[Valid RSS feed]](http://www.look4articles.com/images/icon_Rss.png "XML Feed For RSS"){kind=icon}
Category Rss Feed
Print This Article
Add To Favorites
![[Valid RSS feed]](http://www.look4articles.com/images/rss.jpg "XML Feed For RSS")