Getting your website on the first page of a search engine results should be your main aim after creating it. No matter what subject your website deals with, you are sure to find numerous websites on the same topic. When anyone runs a search, it is important that your website features in the top three of the search results. It has been seen that web visitors open up to a maximum of the first three sites. If your website goes unnoticed, it’s really of no use. All your efforts and technical expertise may go to waste, if you do not pay attention to search engine optimization and get your website among the top three results!
What do you need to do so that your site is high up in the search result page? Well, there are actually several steps towards it. To begin with, let’s have a look at the main points that you need to keep in mind:
•You have to make sure that the subject you are writing on is clearly stated. The search engines should be able to locate your website easily whenever someone enters the relevant keywords in the search tab.
•You need to get your website indexed properly so that the search engine knows where to locate you. Titles are important in this regard.
•Knowledge of what people look for when they visit a search engine is also crucial. If you land up using a keyword that is seldom used by the surfers, your site is likely to remain in the veil of obscurity.
These three pointers will help you determine your steps towards effective and efficient SEO that will give your website a top spot in the SERPs (Search Engine Result Page). Listed below are some of the ways in which you can go about it.
1. First, your website should be good to look at. Make it as creative as possible with graphics and relevant pictures. However, see to it that it doesn’t become too crowded or cluttered. Whatever you do, the site should be rich in information. Keep your website updated. Introduce changes as and when necessary. Things like the title, coding, copywriting, structure should always be up to date so that it is easily indexed and located by the search engines.
2. Keyword optimization is a must. Try and come up with keywords that are directly relevant to the topic you are writing on. Include it in the title at least once. It should also be used a stipulated number of times in your text. But you need to make sure that the usage doesn’t seem to be forced. At no point should you twist and tweak the grammar and syntax of your sentences just to put in the keyword. This can have a negative impact on your site’s position in the SERP.
3. You can also write articles on the concerned topic and publish it in the most popular article directories. Just add a link to your site at the bottom. This often leads to a high page rank in search engines.
So, getting your site on the first page of search engines isn’t all that difficult. Be particular about these points and before you know you will have a high traffic to your site!