When you have an upcoming event or a birthday party to hold and you are short of time, what do you usually do send your invites as quickly as possible? You'll probably think of sending a text message or an email, right? With the technology available today, you can basically reach people in just a few minutes, sometimes even seconds. What used to be a day or week affair now takes minutes to do.
The electronic postcards are one of the most used forms of communication these days. These cards can be sent to many people in one sending and can be received in just a couple of minutes. No wonder the sales of traditional cards have considerably reduced.
There are a couple of advantages of e-postcards. Some of them are:
- They are free. You can send them through free email hosts online. You have just to have your own email account. You can even get free design templates online that you can use for your own cards.
- You can customize your card's design to suit your target audience's taste.
- They are environment friendly as there is no need to use paper for printing. This saves the use of resources and lowers down the production cost.
- You can create as many cards as you want, even create a unique design for each of your recipients with the different templates you can find online.
With the many benefits and features e-postcards offer, it sure is encouraging to use them in your communicating to people.
However, don't be quick in dismissing traditional paper post cards just yet. If your goal is to reach people on a more personal level, then your best option is to use paper cards. Although these cards can take some time to produce, they will surely tell people that you value them as you took the time and effort to design a card especially for them.
Likewise, there are some people who can't get over the good looks of a physical card they can actually see and feel. Some still love collecting cards, which they can put on their table. There are others who don't use the internet often and still prefer to receive their communication in their mail box. For these people, the paper cards are the best to use.
Another great thing about paper cards is that they allow you to showcase your creativity. If you are the artistic type of person, this is the best time to let your creative juices flow and showcase your masterpieces. Whatever you think best fit the image and the message you want to convey to your customers, you can do them easily in your designs. The effort and time you invested in your cards will all be worth it in the end.
A well designed card will let you stay on top of people's mind. If you are a business owner aiming to increase sales and profits, paper cards will be the way to keep people interested on you. Although an electronic card will be a quick way to reach your customers, the paper cards will let you stay visible to them for a long time. After all, nothing beats the impression a paper card gives to people.
So, which would you use: an electronic or paper postcard printing? The answer all depends on your need.
Author Resource:
Troy Duff works as a businessman and currently runs a printing company that offers postcard printing , banners, magazines, flyers, door hangers, postcards , custom printer and other printed ads.