In the past couple of years, Twitter has had millions of users in the past couple years which shows that there is a massive user base of people. So what does this really mean to you as an Internet marketer? Do you think you can use Twitter to get more exposure for your products and services? Absolutely you can! Twitter is one of the best marketing tools we have out on the market today, is can help generate exposure for your business if used the right way.
Of course you always want to make a great first impression on your market, and you can brand yourself by the username you go with. Since this is a business situation, you want your name to have some kind of application to your market or what you do. There is no need to overdo or over think this, but you should put some thought into it. The thing to remember about Twitter is relationships are extremely important, and all you do should be to that end. We always form some kind of impression the first time we see anything, and that is what will happen when people see your username.
Use Your Real Picture: One of the issues that people face on the Internet is that they find it kind of difficult to trust others; so if you want to win their trust on sites like Twitter, you should sound and look as real as possible. Using a real picture will allow your followers to see you so then they feel they can trust you.
Make Your Profile Stand Out: Although Twitter doesn't offer much to help you customize your profile, you can definitely use a customer background that actually describes you and brings out your personality.
Don't just settle down for the default background image that you get with Twitter; get creative and choose something that really makes your profile page look good, relevant and attractive. Why would you want to leave your profile open to interpretation when it's the first thing people will see when they go to your page? Turn other users into your followers by making a last impression.
In conclusion, Twitter can prove to be a great marketing/branding tool for your business, but you will have to use it along with other social media tools to get the most out of it. For example, you can have your tweets automatically posted to your Facebook account, or get people to follow you when they visit your blog. Think out of the box as to how you can increase your Twitter followers; it will take you some time before you actually get your business being benefited through the micro blogging service, but eventually it will be worth the effort.
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