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Increasing Website Crawl Rates



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By : Charlie Bond    29 or more times read
Submitted 2011-04-23 19:43:15
When you take these steps to attract Google's spider bots you'll reap the reward in improved page rank and faster indexing of new content you've added.

Sitemaps are key tools to use for your site today.

Your site is not living up to its potential by a long shot if it doesn't have a sitemap. Google as well as the other major search engines uses sitemaps to navigate around your site and fine new material; if you don't have a sitemap they have no idea where to look for the new stuff. WordPress users can appreciate the simplicity of the plugin called "Google XML Sitemaps" that builds the sitemap for you so you don't have to do anything extra. But ignoring to use a sitemap is definitely something that is recommended if you want your site to attract the Google bots on a regular basis.

Avoid blackhat SEO strategies at all costs. End of story. It really never pays to go blackhat and try to get one over on Google when there are so many effective and honest methods out there that work even better. The results of going blackhat can be severe and end up forcing you to start over and rebuild from scratch because you could potential ruin your relationship with Google. While there are some marketers who have experienced relatively short-lived success with these methods most will agree that the risks do not warrant the relatively small and temporary rewards. The bottom line is that these methods will force crawl rates into the gutter as search engines are not at all attracted by these tactics. Things like doorway pages, invisible text, and keyword stuffing are some of the blackhat methods that can land your website in a lot of hot water with Google. If you're really interested in making the most of your site's crawl rates make sure that you're practicing proper SEO and giving your audience excellent and informative content.

Submit the URL for your website to Google as a basic method of introduction and to help improve the crawl rate of your site. This is something that is quick and easy but effective. In fact, the more search engines you submit to the better your exposure will be. A correct header response from the server is the only other thing you'll want to be sure about along this line.

Isn't it amazing how simple it can be to really increase the crawl rate of your site? Once you work on this one area, you'll see an increase in the traffic that you're receiving from Google, and your new pages get indexed much faster. So go ahead and start taking action on what you learned in this article to make sure your site gets on the Google's list of regularly crawled sites.

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