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How to Use Blogging as an Approach to Successfully Promote Your Own Services



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By : Charlie Bond    99 or more times read
Submitted 2011-05-14 16:30:17
One of the key things you need to know when attempting to monetize your blogs is what will interest your audience. Once you're certain you'll be able to make money by selling your services on your blog it's prudent to get the word out to your audience. Your blog is a perfect choice for this because those who are reading your blog are already interested in the services you provide. These simple tips will help you make the most of your efforts to promote your service on your blog.

Perform case studies and share the results of these studies with your blog audience. Oddly enough this is one underutilized tool that can really help you show off your skills and the services you offer to your blog audience. It's possible to do a case study with a past client who grants permission for that purpose or to offer to provide services for free to a new client as part of your case study. After you've published your study you'll have no difficulty finding new business at all. The reason is simple, the case study constitutes proof to many potential clients. Case studies lead clients to trust you more than they ever would have before.

Setting up a Schedule: service providers often have a really hard time managing everything they need to do because everything is important. A major benefit of running ads on your blogs is that your primary focus is only on creating quality content. When you provide services through your blog though, your focus gets split between your content and your interaction with buyers. This why scheduling and planning ahead proves to be the best way to manage your time and handle the blogging along with the other tasks. Focus on quality not quantity--that should help free up some time. Building your own schedule will free up space in your brain because you will already know exactly how much you have to write and what it should be about.

Giving Away the Good Stuff: Many bloggers that provide a service on their blog have this natural inclination of holding back the good, juicy information for the paying customers. It's perfectly okay to sell the information that should be sold, but if you hold back on all of the best stuff, it can be hard for you to build a blog that is really relevant. People are more likely, however, to trust you if you routinely give things away for free. It's okay to sometimes keep some information to yourself. It is better, though, to focus on offering things of quality to your readers without requesting any sort of payment for it.

You don't want to offer a service on your blog that isn't going to be "in demand" by the readers of your blog. As a service provider, you can leverage your blog for promoting them only when you can back them with good content. Your audience expects your content to be on topic, informative, entertaining, and relevant to them. But what's keeping you? This is the best possible time to get started promoting yourself on your own blog.

Author Resource:

Deadbeat Millionaire Dan Brock There are many factors you must get right in order to have a profitable blog - those mentioned above will get your blog off to a stellar start. Senuke x

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