Advertising may prove out to be really expensive sometimes. In order to cut down on the cost people have started preferring online advertising methods. Online advertising is also beneficial as almost everybody use internet for every small requirement of theirs. So the communication platform it provides is massive. Let us consider some tools that we can use for cheap advertising or free advertising.
Search engines
Now you don't have to wait for your page to get high ranking in search results instead you can pay these search engines to place an ad of your page on their side bars. You can pay the search engines on a pay per click basis. You can set a daily limit for the number of clicks after which the ad does not appear on the page.
Social networking
Facebook and twitter are no more considered as websites for teen play. They are emerging as strong business platforms. You can create a page for your product and can promote it. These websites are visited by millions every day.
Associate websites
Websites that are of similar nature can share their ad space. You can advertise about your business on their space and in return can host their advertisements. In a way, you share each other's traffic.
Article marketing
It is one of the most popular ways of cheap online advertising. You can write some informative content relating to your business or product and then put a link to your website in the end. You can submit this article to different article directories. These directories may be free or you may have to incur the registration fees.
Affiliate marketing programs
The affiliate marketing program means that other people promote your product. You just need to start the program and get in touch with members who are willing to work with you. It does not require much of your involvement. This method is so popular because you have to pay the member only after the sale of the product. This ensures that the advertising cost does not go vain.
Forums
Forums are the best places where one can exchange knowledge and learn new things. You can take part in the forum discussion after free registration. You can add a link to your page in your signature. The key factor here lies in the fact that how relevant your posts are. The better information you provide on a topic, more likely you will draw people's attention.
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