CPA marketing sounds like an exciting new opportunity to make money online. After all, you get paid when people sign up for a free offer rather than when they make a purchase. Everybody likes free stuff, right? But of course, making money online is never that easy and to succeed you have to sign up for the CPA networks that are right for you.
To find the best CPA networks you can check out review sites, which also have links to these networks. Sign up to as many of them as possible. The best CPA networks should be those which have a wide range of offers reflecting a variety of interests. Not of all of them may accept you although acceptance should not be a problem if you convince them that you are enthusiastic about their products. It would also probably help you to get accepted if you researched what CPA is all about when you are called by the CPA network for an interview. And, of course, any past experience is always a plus.
After you have been accepted to CPA networks, select the offers that reflect your interests. After all, how could you successfully market products that you are not interested in? And how could you fill your affiliate website with interesting content to draw traffic to it if the subject of your site is not something that you personally feel passionate about? Remember the best affiliate marketers are not just trying to sell but genuinely looking for a way to benefit people through the products they promote.
There are two general categories of CPA offers for which you get a payout: those which require the leads to fill up long forms and provide such personal information as their credit card numbers, and pay per lead offers where the prospect simply has to provide a name and e mail address or zip code. The payouts are higher for the longer forms so the offers have to be enticing to get people to go through the inconvenience of filling up the form. The former category includes long forms with more than four fields to fill up, two page online forms and sales based offers where the lead actually has to browse the site and make a purchase.
Now you have to decide how to promote the offers. Always familiarize yourself with the merchant’s guidelines and adhere to them strictly. For example, will the merchant allow you to provide the lead a bonus as an incentive to sign up? Are there restrictions on the use of certain words such as ‘free’ when you are promoting the offer? It would probably be advisable to discuss these matters with your affiliate manager beforehand, in order to prevent the CPA network from disallowing your sign ups.
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