Access to unlimited private money is essential to success in real estate investing business. Once you have your money lined up, you can finance as many deals as you need with no limitations.
This means you must identify potential private money lenders and convince them to invest in your deals. Lots of real estate investors get sweaty palms about this.
Here is how to break the ice and convince private money investors to invest in your deals.
As soon as you have narrowed down on potential private money investors, you must then convince them that they can invest their money with you. This means that whenever you get new deals, you will be presenting them to your private money investors for funding.
A lot of real estate investors wait until they have deals to present before they can approach potential private money investors. Even though this is safe, you could lose the deals before you can get them funded. You also have to leave out a lot of good deals.
If you use a broker to get your deals, they must know you have a source of funding before they spend their time looking for deals for you. They will be comfortable to work for you once they know you have the money.
You are therefore better off approaching potential private money investors before you get the deals.
Even though this sounds more aggressive, it will get you better results.
You need to be well prepared to convince potential private money investors.
1) Get a private money lenders website
This is the first thing you must do. Even though you will get to talk with every potential private money lender, you need them to lean as much about your business as possible.
A good private money investor website serves to tell your story for you and break the ice. They will already know how you do business by the time you talk to them, so you will be discussing deals instead of business.
You can also present the deals you have on such a website. Check the end of this article for a recommended real estate investor website.
2) Draft a convincing sales letter
Assuming you have identified potential private money investors the next step is to contact them. This can be a cumbersome process.
The letter you send them must serve to provoke their interest, spend their time going through the materials you send them and your website, and maybe call you or sign up on your website.
It is therefore important to spend time drafting this letter to make it effective. Such a letter can be only one to two pages but needs to be provoking without being aggressive.
Always provide your website address, as well as your full contact information in your sales letter. You can also follow up with them with a phone call after a few days. They will most like already know about you by the time you talk to them.
3) Present your deals
Once you have made contact and they have committed to finance your deals, the next thing is to present your deals to your private money investors as you get them.
If the numbers look appealing to them, you are funded!
Author Resource:
Successful real estate investors need to have a ready source of private money to finance their deals whenever they need to. A real estate website that targets private money lenders and convinces them to invest in your deals is therefore necessary for your business. Find out how a private money investor website can super charge your real estate investing business.